Francis's Resume

Francis

Live in United States

Nationality

Summary

85% Candidate has a marketing and social media management background, particularly with consumer electronics and events, aligning well with the community manager role. Met 5/7 criteria - lacks explicit online & offline event planning experience and data analysis capabilities. 1, Community Growth & Operation Experience (User Acquisition, Retention, Activity Enhancement) The candidate has demonstrated experience in growing social media followers by 50% and strategizing for brand growth at Its a check touring, LLC. 2, Familiarity with the US market (social media, user habits, cultural background) Has worked in California within US-based companies, suggesting familiarity with US social media and cultural background. 3, Social Media Operation (Facebook, Instagram, TikTok, Discord, Reddit, etc.) Experience as a Social Media Manager involves content and trend management on TikTok, implying knowledge of other leading platforms as well. 4, Content Creation & Management (able to plan community content and encourage users to participate in UGC content generation) Developed video content and strategized content curation across social platforms, demonstrating content management capabilities. 5, Online & offline event planning and execution (event promotion, user recruitment, execution feedback optimization) Though the candidate has event promotion experience from APF promotions, specifics on planning and execution are not well detailed. 6, Data analysis capabilities (user behavior analysis, optimization of community strategies) Although the candidate analyzed Shopify sales and social media trends, there's no explicit mention of community strategy optimization based on data analysis. 7, Must be located in San Francisco Bay Area The candidate is based in Oakland, California, which is in the San Francisco Bay Area.

Work experience

Social Media Manager
Its a check touring, LLC
2022.01-Current
(4 years)
• Developed and produced short video content on TikTok resulting in 50% increase of follower growth in two months • Planning social media campaigns to create and maintain company’s brand • Curating content across four social channels ensuring a cohesive online brand identity • Researching social media trends, identifying weaknesses and making improvement recommendations • Strategizing with design team on creating viral content to promote upcoming merchandise rollouts
Marketing Coordinator
Petals and Peacocks
2019.04-Current
(6 years)
• Analyzed Shopify sales channel and creating marketing campaigns that sold 7.5% of backstock items • Organized a 150+ affiliate program list where I maintained and managed influencer relationships for promoting the brand • Used Adobe After Effects + Premiere to animate, color grade and edit content used across six social channels • Collaborated with director and project manager to ensure five deliverables per month • Created 3D product shots of new inventory for e•commerce platform which had a 14% increase in sales Show less
Marketing Manager
APF promotions
2013.05-2021.08
(8 years)
• Created eight marketing assets a month to increase awareness, drive traffic, and generate leads • Managed budget for talent and coordinated tech logistics with event venue and artists • Promoted events through email newsletter and capturing 70,000+ email contacts • Scouted new talent and curating new themes for events to create an exciting experience • Increased the social media to 5,000+ followers by creating content that connects and builds with our audience
Customer Service Representative
RAININ INSTRUMENT
2015.02-2016.06
(a year)
• Managing 55+ inbound customer phone, email and fax inquiries per day • Utilizing client relation skills in handling irate customers with the ability to advise alternate solutions • Developing CRM skills with SAP in under 6 months with the ability to learn necessary functions, train new colleagues, and competency to troubleshoot issues • Specializing in processing 15+ inbound returns per day and investigating problem return orders for entire customer service department
Administrative Assistant
LAAPARTMENTS.BIZ
2014.07-2014.12
(6 months)
• Delivered customer satisfaction to tenants by resolving issues in a professional and timely manner • Relationship building with management, tenants, credit card company, outside vendors, accountant, and maintenance staff; Verified paperwork, inputted data and issued weekly checks • Investigated credit card purchases and reported negligent spending
Concierge / Director of Agent Marketing Services
KELLER WILLIAMS REALTY BRENTWOOD
2012.07-2014.07
(2 years)
• Supervised a 165+ Real Estate Office by assisting through Customer Service, Marketing, and Technology assistance • Collaborated with management to build agent retention (5 recruits per month) • Accountable for teaching 2 training classes, 1 orientation, and 4 agent intake sessions per month • Supported Agent’s Marketing needs by creating 6+ Marketing pieces per day
Technology and Business Leadership Seminars
CSUS seminar
2012.01-2012.01
A seminar sponsored by the College of Engineering & Computer Science and the College of Natural Sciences to promote essential business and leadership skills to help transition from college to career.
Front Desk / Office Assistant
Ocampo Esta Engineering Corporation
2006.07-2011.09
(5 years)
• Liaison that assisted an Office of 30+ Engineers ensuring that daily operations are running effectively • Analyzed 15 computer aided documents per day ensuring all adjustments were updated • Overhauled record keeping from manual to computer•based, organized information, and reduced data•retrieval time

Educational experience

California State University-Sacramento
Bachelor of Science (BS), Human Resources Management/Personnel Administration, General
2007.01-2012.01
(5 years)