Erica Da Pian

Head of Marketing@Kilpatrick
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Summary

Head of Marketing | B2B Digital Strategy & Content Marketing | Corporate Events & Brand Positioning | Women’s Leadership Advocate. With over 10 years of experience in B2B digital marketing, I specialize in content marketing and corporate events to drive brand awareness, engagement, and business growth. As Head of Marketing at Kilpatrick Executive, I lead strategies that position the company as a global leader in executive search, combining data-driven content with high-impact events. My expertise lies in content strategy, brand storytelling, and event management. I develop and oversee multi-channel content marketing strategies, ensuring consistency, relevance, and engagement across digital platforms. I also manage corporate events, trade fairs, and executive networking experiences, creating opportunities for thought leadership and meaningful connections. Beyond marketing, I am passionate about women’s leadership. I have designed and led workshops on leadership awareness and development, helping women build confidence and presence in executive roles. True leadership isn’t just about standing out—it’s about creating space for others to rise.

Work experience

  • Head of Marketing

    Kilpatrick
    2024.06-Current(2 years)
  • US Marketing Manager

    PQE Group
    2023.07-2024.06(a year)
  • Social Media Strategist & Corporate Event Manager

    PQE Group
    2018.05-2024.06(6 years)
  • Administration and Foreign Subsidiaries Officer

    PQE Group
    2017.07-2018.06(a year)
  • Sales and Marketing Intern

    PQE Group
    2015.07-2017.06(2 years)
  • Sales Assistant

    Tirant Lo Blanch
    2014.05-2014.09(5 months)

Educational experience

  • Alma Mater Studiorum - Università di Bologna

    2014.01-2017.01(3 years)
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