Erica Da Pian
Head of Marketing@Kilpatrick
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Summary
Head of Marketing | B2B Digital Strategy & Content Marketing | Corporate Events & Brand Positioning | Women’s Leadership Advocate. With over 10 years of experience in B2B digital marketing, I specialize in content marketing and corporate events to drive brand awareness, engagement, and business growth. As Head of Marketing at Kilpatrick Executive, I lead strategies that position the company as a global leader in executive search, combining data-driven content with high-impact events. My expertise lies in content strategy, brand storytelling, and event management. I develop and oversee multi-channel content marketing strategies, ensuring consistency, relevance, and engagement across digital platforms. I also manage corporate events, trade fairs, and executive networking experiences, creating opportunities for thought leadership and meaningful connections. Beyond marketing, I am passionate about women’s leadership. I have designed and led workshops on leadership awareness and development, helping women build confidence and presence in executive roles. True leadership isn’t just about standing out—it’s about creating space for others to rise.
Work experience
Head of Marketing
Kilpatrick2024.06-Current(2 years)US Marketing Manager
PQE Group2023.07-2024.06(a year)Social Media Strategist & Corporate Event Manager
PQE Group2018.05-2024.06(6 years)Administration and Foreign Subsidiaries Officer
PQE Group2017.07-2018.06(a year)Sales and Marketing Intern
PQE Group2015.07-2017.06(2 years)Sales Assistant
Tirant Lo Blanch2014.05-2014.09(5 months)
Educational experience
Alma Mater Studiorum - Università di Bologna
2014.01-2017.01(3 years)
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