Edwin Zapata

Sales And Marketing Specialist MS Divison@LG Electronics | National Sales Manager, New Business Development@n/a
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Summary

National Sales Manager | New Business Development | $200M+ Revenue Generated with 15 years Experience.. Strategic sales and managment professional, analyzing critical business drivers and redefining value propositions to propel above-market growth. Experience as Key Account Manager and National Sales Manager. I am a marketing and sales leader with over 15 years of experience in launching and growing brands across diverse markets and channels. I have a BBA in Finance and Management from Montclair State University and a proven track record of driving above-market growth and profitability for top-selling kitchen, home and apparel premium brands. With an enterprising and omni channel focus, I exceed revenue goals, expanding product reach collaborating across various industries including big box and regional specialty retailers, distributors, and ecommerce retailers. Strong conceptual thinking skills. Ability to translate insights into strategies, plans and tactics. Throughout my 15 years career, I’ve held positions as National Sales Manager, Interim International Sales Director, Domestic Sales Manager, and Latin America Sales Coordinator and Key Account Manager. Through business partnering I provided insights that empowered intelligent business decisions and shaped sales strategies. I worked collaboratively and cross functionally with sales teams, directing market penetration initiatives, and building a lucrative pipeline of opportunities. I facilitated profitable business growth, introducing and managing various best-selling brands, including Emeril Lagasse, Jack Lalanne Power Juicer, Copper Chef cookware, PowerXL appliances, and Genie Bra for placement at retail, mail order, and e-commerce platforms. Through Market analysis interpreted sales performance data, determining customer needs, and identifying opportunities and threats in the market. I also established groundwork for global expansion, launching strategic sales strategies, through top distributors in Japan, Australia, England, and Germany, and generating $25M in average monthly sales per territory. I improved product performance and customer experience within the Latin American market, piloting translation initiatives and introducing a new line of products specifically for the region. I am passionate about creating value propositions that resonate with target markets and leveraging my expertise in solution selling, online marketing, and lead generation. I am ready to expand my career opportunities and would like to connect with a forward-thinking organization that is ready to take their operation to the next level. Contact me today to discuss my potential to further your profitability goals.

Work experience

  • Sales And Marketing Specialist MS Divison

    LG Electronics
    2024.11-Current(2 years)
  • National Sales Manager, New Business Development

    n/a
    2014.01-Current(13 years)
  • National Sales Manager

    Tristar Products, Inc.
    2013.02-2021.01(8 years)
  • Interim International Sales Director

    Tristar Products, Inc.
    2015.09-2016.01(5 months)
  • Domestic Sales Manager

    Tristar Products International Division
    2012.01-2014.12(3 years)
  • Latin America Sales Coordinator and Account Manager

    Tristar Products International Division
    2008.01-2012.01(4 years)
  • Customer Care

    Tristar Products, Inc.
    2005.08-2008.06(3 years)
  • Customer Service Representative

    Tristar Products, Inc.
    2005.08-2008.06(3 years)
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