Edidiong Uwemakpan
VP, Corporate Affairs@Moniepoint Group | VP, Communications and PR@Moniepoint Group
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Summary
Corporate Affairs, Moniepoint. 21st-century explorer with an unparalleled understanding of financially underserved communities, currently utilising these insights to develop financial services for the next billion Africans. I have a proven record of success for global brands such as Standard Chartered, Budweiser, KFC, Moneygram, Monster Energy, Bharti Airtel and startups like Facebook, Rensource and TeamApt. I have always been fascinated by growth; how to induce it, how to narrate its journey and how to sustain it and I have built my career around this - to help global brands grow faster. Though I work in marketing, I am primarily a student of human behaviour. This means that I am interested both in how consumer behaviour drives business growth and shapes campaigns as well as how human behaviour can determine public policy or be influenced by it. Currently, my day job straddles financial technology and data, providing me with the opportunity to adjust strategies and campaigns and to creatively tell brand stories based on my day to day interactions with real people. Reach out to me on hey@didiuwem.com for partnerships and speaking opportunities.
Work experience
VP, Corporate Affairs
Moniepoint Group2024.07-Current(2 years)VP, Communications and PR
Moniepoint Group2023.01-Current(4 years)Group Head, Marketing and Communications
Moniepoint Group2022.02-2023.01(a year)Head Of Marketing & Storytelling
Moniepoint Inc. (Formerly TeamApt Inc.)2021.04-2022.02(a year)Head Of Marketing
Rensource Energy2019.12-2021.03(a year)Public Relations
WordCamp Europe2019.08-2020.07(a year)Business Director
Resori Marketing Solutions2018.11-2019.12(a year)Public Relations Lead
WordCamp Europe2018.08-2019.08(a year)Account Director, Budweiser - Marketing, Trade Marketing, Key Accounts
Resori Marketing Solutions2018.07-2018.11(5 months)Public Relations Team
WordCamp Europe2017.08-2018.08(a year)Strategy & Projects Manager - Budweiser
Resori Marketing Solutions2017.09-2018.06(10 months)Consumer Insights and Strategy
Belron® International2016.11-2017.07(9 months)External Consultant - Customer Reviews
Belron® International2016.09-2016.10(2 months)Digital Marketing Manager - Bharti Airtel
WPP-Scangroup2014.12-2016.01(a year)Consulting Director
Alpha & Jam Worldwide2014.08-2016.01(a year)Digital Strategist
DRAFTFCB INTERACTIVE2013.03-2014.12(2 years)Brand Strategist
Media Rights Agenda2012.01-2012.10(10 months)Medical Laboratory Scientist
Unilever2010.07-2010.09(3 months)Quality Control Executive
Unilever2010.04-2010.06(3 months)
Educational experience
ESCP Europe
Master of Science (MSc), Marketing and Creative AnalyticsOrange Academy
Introduction to Brand CommunicationOrange Academy
Integrated Brand ExperienceCovenant University
Bachelor of Science (B.Sc.), Microbiology, General
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