Danielle

Newsroom Editor - East Hub
Copywriter/SEO/MarketingLive in United StatesNationality
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Summary

Create copy, graphics, and multi‑platform content using SEO and AI, while staying teachable and delivering timely, awareness‑driven messaging.

Work experience

  • Newsroom Editor - East Hub

    Business Wire
    2024.11-2026.03(a year)
    (1 year 5 months) Business Wire, a Berkshire Hathaway company, is the global market leader in press release distribution and regulatory disclosure. Organizations, large and small, depend on Business Wire to accurately publicize market-moving news and multimedia, and generate social engagements that develop interactions with their target audiences. Responsibilities: • Prepare and transmit news releases over Business Wire’s international circuits • Format, edit and proofread press releases • Code press releases according to the client’s request for distribution and upsell clients other circuits of interest • Answer phones to address client needs in real time
  • Event and Marketing Manager

    SEED Collective
    2024.07-2024.10(4 months)
    SEED Collective, LLC is a consultancy that exists to inspire and support the sustainability of entrepreneurs and communities through education, research and policy and advocacy. My responsibilities involved working to support Child Care Accelerate (CCA), an eight-week business coaching pilot program provided by SEED Collective, LLC. The program was designed to help licensed and licensed-exempt New Hampshire-based child care providers optimize their businesses with a focus on operational efficiency, financial capacity and resources. Providers who completed the coaching program were eligible to receive up to $25,000 in grant funds made possible through a partnership with the state of New Hampshire Health and Human Services. The funding was established to help child care providers recover from the pandemic, continue to progress, and thrive. The program sunsetted in late September. Responsibilities: • Provided marketing and event-planning services to support Child Care Accelerate (CCA) • Planned and managed SEED Collective schedule and timelines • Developed and executed company programs and events, including attendance, leadership and management of work plans and timelines • Served as lead writer, editor and designer on communications projects • Attended in-person and virtual business and industry events
  • Marketing Coordinator

    Fabrication Enterprises Inc.
    2022.07-2024.07(2 years)
    (2 years 1 month) Fabrication Enterprises Inc. (FEI) is a manufacturer, importer and master distributor of products for physical and occupational therapy, athletic training and home care. FEI promotes wellness by making available a diverse range of products, which are sold to hospitals, clinics, fitness centers, select retailers, and professionals and individuals through a network of worldwide detailers. FEI’s brands include Baseline® evaluation instruments, CanDo® exercise products, FabLife® aids for daily living (ADL), Relief Pak® hot and cold therapy and Theraputty® exercise putty. Responsibilities: • Created product photography for social media and product packaging • Managed social media platforms • Utilized AI programs to assist with copywriting product descriptions for e- commerce sites • Wrote and designed technical documents such as instructional product guides • Created and updated shipping labels
  • Associate Editor

    PPAI - Promotional Products Association International
    2018.10-2022.07(4 years)
    (3 years 10 months) Promotional Products Association International (PPAI) is a leader in the promotional products industry, providing knowledge, resources, and community-building opportunities to its more than 15,700 members throughout the United States, Canada, and worldwide. Responsibilities: • Wrote 4-8 articles per month for monthly digital and print magazine, Promotional Products Business • Edited daily content for PPB’s e-newsletter • Performed several rounds of proofreading for monthly magazine • Uploaded and published magazine articles to the website using a content management system • Assisted with in-person coverage and execution of company events, including The PPAI Expo, an annual trade show attracting 30,000 attendees
  • Digital Research Coordinator, Contributing Writer

    Westfair Communications Inc.
    2014.07-2018.05(4 years)
    3 years 11 months (3 years 11 months) Westfair Communications Inc. is home to the Westchester County Business Journal, Fairfield County Business Journal and WAG magazine, which cover news and happenings in Westchester County, New York, and Fairfield County, Conn. My position required assisting with all firm publications, including The Westchester County Business Journal, The Fairfield County Business Journal, WAG magazine, the annual Book of Lists (BOL), the annual Regional Resource Guide (RRG) and various business advertorials throughout the year. Responsibilities: • Compiled and updated robust data source of local business information for weekly and annual publications, and business advertorials • Wrote articles and coordinated photos for monthly publication, WAG magazine • Social media management for WAG magazine • Uploaded articles to the WAG magazine website on a monthly basis using WordPress Other: • Recipient of the Westchester and Fairfield County Business Journals' annual "Milli Awards": an event acknowledging the work of millennials living and/or working in Westchester and Fairfield counties
  • Digital Director

    Depot Market
    2014.07-2018.05(4 years)
    (3 years 11 months)
  • Waitress

    Depot Market
    2012.01-2014.07(3 years)
    (2 years 7 months) Responsibilities: • Planned, set up and executed catered parties, adhering to event script for private caterer • Prepared and served appetizers, meals, and desserts
  • Waitress, Shift Supervisor

    JMC Restaurant Group, Inc. Friendly's
    2009.03-2014.05(5 years)
    (5 years 3 months) Friendly's is a family-friendly restaurant chain on the east coast of the U.S. Responsibilities: • Reviewed and organized cash deposits, and tracked employee earnings • Directed and monitored staff behavior • Answered phones • Performed opening and closing procedures • Provided customer service • Stocked and replenished inventory
  • Social Media Intern

    Clear Vision Productions, LLC
    2013.02-2013.05(4 months)
    Clear Vision Productions is an event-planning and marketing company that creates boutique-style events and works with small-to medium-sized businesses to create individualized marketing programs. Responsibilities: • Managed social media, i.e. Twitter, Facebook, WordPress and Pinterest • Organized content for company website, including exhibitor information • Created marketing materials for "Girl's Night Out" event via social media, which drew 1,000-2,000 guests • Managed social media campaign for marketing events • Assisted with event setup and execution
  • Arnold Bernhard Library Circulation Desk Assistant

    Quinnipiac University
    2010.11-2013.05(3 years)
    (2 years 7 months) The Arnold Bernhard Library serves Quinnipiac University's undergraduate and populations and provides support for the School of Law. Approximately 48,000 square feet in size, the library features 600 seats, 13 group rooms, a 30-seat instructional facility, more than 60 public computer terminals and nearly 600 power/data connections for laptop computers. Responsibilities: • Answered • Answered phones • Provided customer service • Maintained records of materials • Shelved library books
  • Publishing & Photography Intern

    World Wrestling Entertainment, WWE
    2012.01-2012.05(5 months)
    World Wrestling Entertainment Inc. is a global, family-friendly entertainment company that deals primarily in professional wrestling, featuring television programming, pay-per-view, digital media and publishing platforms, reaching more than 650 million homes worldwide in 25 languages. Responsibilities: • Wrote content for WWE kids' website • Maintained photography database • Completed invoices • Transcribed interviews • Managed fan mail

Educational experience

  • Quinnipiac University

    Interactive Communications
    2013.01-2014.01(a year)
    Interactive Communications
  • Quinnipiac University

    Print Journalism
    2009.01-2013.01(4 years)
    Print Journalism
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