Curshanda
Live in United StatesNationality
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Summary
82% The candidate has over 20 years of experience in community relations and outreach, specifically in designing and executing community engagement programs. They bring experience from large organizations like Cisco and Kaiser Permanente, focusing on strategic partnerships and event execution. Located in Oakland, CA, the candidate has significant achievements in stakeholder influence, community development, and event planning. They meet many requirements but lack explicit evidence of social media operation experience and data analysis capabilities.
1, Community Growth & Operation Experience (User Acquisition, Retention, Activity Enhancement)
The candidate has 20+ years of experience in community outreach, engagement, and event execution, focusing on strategic development and community partnerships.
2, Familiarity with the US market (social media, user habits, cultural background)
Extensive experience with major companies and events in the US, such as Cisco and Kaiser Permanente, implies familiarity with the US market.
3, Social Media Operation (Facebook, Instagram, TikTok, Discord, Reddit, etc.)
The candidate's resume does not explicitly mention social media operation experience.
4, Content Creation & Management (able to plan community content and encourage users to participate in UGC content generation)
While there is no explicit mention, the candidate's experience in community outreach and event planning suggests probable involvement in content creation.
5, Online & offline event planning and execution (event promotion, user recruitment, execution feedback optimization)
Managed sponsorship and execution of 200+ events annually, including strategic development and engagement programs.
6, Data analysis capabilities (user behavior analysis, optimization of community strategies)
No explicit evidence of data analysis capabilities found in the resume.
7, Must be located in San Francisco Bay Area
Candidate is located in Oakland, CA, which is within the San Francisco Bay Area.
Work experience
Global Community Impact Manager
Cisco2021.09-Current(4 years)Community Relations Specialist
Kaiser Permanente2000.01-2008.01(8 years)Account Supervisor
Dudell & Associates2004.08-2005.05(10 months)• Managed all aspects of public relations for Greater Bay Area McDonald’s restaurants including media relations, community relations, issues management, crisis communications, events, client presentations and other PR activities. • Worked with corporation and local restaurant owners to create and execute strategic public relations plans including product launches, press events and more.Community Relations Consultant
Port of Oakland2002.05-2003.07(a year)• Manage corporate grant/sponsorship program which included administering nonprofit grants, event sponsorships and developing community/business partnerships • Recruited employees and coordinated kick•off for employee giving campaign • Regularly met with and served as liaison between Port and local elected officials • Helped develop and establish an effective grant program by conducting research and recommending guidelines and procedures • Facilitated internal and external communications with key stakeholders • Managed and organized special events for employees and external stakeholders • Recruited and managed employees for community outreach activities • Implemented education and youth outreach programs • Represented the Port at events and on Board of Directors for various organizations Show lessSales Promotions Manager
Inner City Broadcasting Corp., KBLX-FM2000.01-2001.01(a year)• Organized and coordinated major station events and promotions • Successfully implemented new ideas for contests, events and marketing • Drafted proposals and presentations for new business opportunities • Researched and stayed abreast of latest industry trends • Wrote and designed monthly newsletter, on•air copy, event recaps
Educational experience
Golden Gate University
Masters of Science, Public Relations/Public AffairsCurrentGolden Gate University
Masters Of Science, Public Relations/Public AffairsCurrentGolden Gate University
Master's degree, Public Relations/Public AffairsCurrentGrambling State University
Bachelor's of Arts, Mass Communication/Media Studies1989.01-1993.01(4 years)
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