Brian Waters

BDM, B2B Desktop Monitor@Samsung Electronics America
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Summary

B2B Monitor- Channel Manager Samsung Electronics America Driven To Bring Solutions That Have Meaningful and Measurable Results.. Accomplished business development and channel sales professional with 15+ years of success growing market share across technology verticals, including hardware, AV solutions, SaaS, AI, and digital media. Experienced in building and scaling strategic partnerships, launching new market initiatives, and executing full-cycle enterprise sales. Skilled in navigating both startup and enterprise ecosystems, with a track record of exceeding targets through innovative solution selling and partner alignment. Adept at translating customer needs into actionable go-to-market strategies that drive long-term value. Recognized for driving collaboration across cross-functional teams and forging impactful relationships with top-tier brands such as Google, Intel, HP, Dell, Tesla, LG, Samsung, Sony, HPE, and ConnectWise.Core Competencies:• Enterprise & Channel Sales Strategy.• Digital Signage & CMS Platforms.• Business-to-Business (B2B) Sales• Cold Calling.• SaaS Solutions & Cloud Integration.• Technology hardware, that integrates with SaaS solutions.• AI-Driven Solutions & Automation.• Go-To-Market Execution.• Strategic Partnerships & Alliances.• Lead Generation & Pipeline /New Sales Growth.• Trade Show Marketing & Demand Gen.• Cross-Functional Collaboration.• Team Training & Enablement.• CRM Tools: Salesforce, HubSpot.• Creative Storytelling & Brand Development, Brand Evangelist.• Account Mapping & Forecasting.• Full-Cycle Business Development.

Work experience

  • BDM, B2B Desktop Monitor

    Samsung Electronics America
    2025.11-Current(9 months)
  • Founder

    SIGNAGEVILLE
    2023.09-2025.11(2 years)
  • Channel Account Manager/BDM Manager

    Spectrio
    2022.02-2023.09(2 years)
  • Principal / Business Development Manager| Author/Songwriterl

    Audiolution
    2014.04-2022.02(8 years)
  • HP ( Hewlett Packard)Regional Sales Manager

    MarketStar
    2007.11-2014.11(7 years)

Educational experience

  • Concordia University Irvine

    Deans List
    2006.01
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