Baoyan Zhang

Marketing Copywriter@Dreame Technology | 产品营销@Dreame Technology
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Summary

Product Marketing Specialist & English Copywriter - Dreame Technology. I craft content that speaks—and strategizes—in three languages: English, Mandarin, and Cantonese. With a foundation in journalism and a focus on brand and marketing strategy, I bridge cultures and markets through thoughtful storytelling and intentional messaging. Whether shaping go-to-market narratives, localizing product launches, or developing multilingual campaign content, I turn insights into language that connects. My lingual ability allows me to adapt tone, meaning, and message to fit both audience and market—delivering not just copy, but strategy through words. From product positioning to social storytelling, I align voice with vision, turning content into an experience that drives both engagement and growth.

Work experience

  • Marketing Copywriter

    Dreame Technology
    2023.10-Current(3 years)
  • 产品营销

    Dreame Technology
    2022.07-Current(4 years)
  • 电台主播

    网易
    2021.12-2022.05(6 months)
  • Journalist

    I Love Limerick
    2018.07-2020.06(2 years)
  • Radio Presenter

    Limerick City Community Radio
    2018.07-2019.01(7 months)
  • Columnist

    Smith Immigration & Education Consulting
    2016.07-2017.12(a year)
  • Writer

    An Focal University of Limerick Newspaper
    2016.09-2017.07(a year)
  • Columnist

    Emerald Media | 爱尔兰新岛传媒
    2016.03-2016.07(5 months)

Educational experience

  • Queen's University Belfast

    Postgraduate, Media and Broadcast Production
    2020.01-2022.01(2 years)
  • University of Limerick

    学士, Journalism and New Media, 2.1
    2016.01-2020.01(4 years)
  • Universitetet i Bergen (UiB)

    Erasmus, Humanities
    2019.01-2019.01
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