Work experience

• Communications Manager (Contract)

  Meta

  2024.07-Current

  (a year)

  Lead the development of multiple pieces of content concurrently, from concept to publication highlighting Meta’s AI offerings. Manage editorial projects with a wide range of stakeholders and partners in public relations, marketing, creative, product, policy, and legal. Use feedback and data to develop new content strategies. Help develop content beyond text-based stories, including infographics, charts, and videos. Manage content calendar, build blog posts and oversee other aspects of blog creation.
• Communications Manager

  DJI

  2022.02-2024.05

  (2 years)

  Oversee all public relations activities for consumer products across North America; Lead 15+ key product launches per year for the world’s leading commercial drone manufacturer. Research, write and edit critical written documents, including pitches, news releases, sponsored content, blog posts, speeches and internal reports. Translate complex, technical product and engineering specifications for broad audiences, including technical and non-technical readers. Develop and execute key communication plans for major product and brand announcements; manage corporate communications related to policy and government relations; manage and respond to all inbound media inquiries. Develop and maintain relationships with top-tier national and local technology and business media, including CNN, CNBC and Forbes, to drive positive coverage of the company and its products; coordinate and execute paid media partnerships in key industry publications. Build relationships with VP-level stakeholders to advance the company's goal to solidify its presence in the North American market. Organize events including media interviews, press visits, media demonstrations, and launch events. Conduct media training with company spokespeople to prepare for interviews and public-facing engagements. Implement and maintain standardized processes to optimize workflow efficiency, subsequently providing training and support to PR team colleagues for seamless adoption and consistent execution. Engage and manage the relationship with the firm's external PR agency that specializes in niche lifestyle verticals. Collect, track and analyze media coverage to identify successes and pain points in media outreach for future strategy adjustments.
• PR & Communications Specialist

  Schulte Roth & Zabel

  2019.11-2022.03

  (2 years)

  Spearheaded new communications initiatives to bolster Firm’s reputation by working with senior leadership to identify market trends and build relevant programming. Coordinated cross-functional teams to develop and prepare all public relations materials. Managed all social media accounts, utilizing strategic content creation, engagement tactics, and analytics to drive brand awareness. Contributed to the production (design, functionality, and content) of internal and external mobile and web applications. Organized ongoing website updates from the research phase through implementation, coalescing a cross-section of stakeholders. Organized logistics and production for internal and external firm events, successfully pivoting large-scale, in-person events to virtual during the COVID-19 pandemic. Worked in conjunction with an external agency to pitch firm news and other relevant stories. Lead 50+ annual submissions for industry awards, rankings, surveys, and directories, including industry awards. Assist with business development projects, including the production of new business proposals, presentations, and pitches.
• Legal Assistant

  Skadden, Arps, Slate, Meagher & Flom

  2018.01-2019.12

  (2 years)

  Proofread, edited and reviewed attorney work product with all levels of confidentiality. Assisted in document management using Microsoft Office applications with an emphasis on Word, Excel and PowerPoint. Provided ad hoc attorney professional support Leadership.

Educational experience

• Syracuse University

  Bachelor degree in International Relations

  2013.12-2016.12

  (3 years)

Languages