solutions company. My core competencies include strategic planning, operational management, team leadership, and customer relationship management. I have a strong vision for the audio- visual business unit, and I strive to identify and capitalize on market opportunities, deliver high-quality AV solutions to clients, and foster a collaborative and innovative work environment for my team. I am motivated by the mission of Petro Middle East to provide cutting- edge IT solutions that enhance the performance, productivity, and security of our customers. I bring diverse perspectives and experiences to the team, as I have worked with various educational institutions, technology partners, and regional markets in the past. In my current role as a Business unit manager, I oversee the day- to-day operations of the audio-visual department, managing project timelines, budgets, and resources, and ensuring efficiency and effectiveness. I also develop and implement a strategic vision for the audio-visual business unit, aligning it with the overall company goals, and analyzing market trends, customer needs, and competitive landscape. I lead and motivate a team of AV professionals, including technicians, engineers, and project managers, and promote a culture of collaboration, innovation, and excellence. I leverage my skills in CRM software, new business development, and customer relationship management to build and maintain strong relationships with existing and potential clients, and to deliver AV solutions that meet their expectations and requirements. I have successfully completed several AV projects for various clients, such as ADNOC,GEMS Education, etc and achieved positive feedback and referrals. Experience (2 years 5 months) Strategic Planning: • Develop and implement a strategic vision for the audio-visual business unit in alignment with the overall company goals. • Identify market trends, customer needs, and competitive landscape to drive business growth. Operational Management: • Oversee the day-to-day operations of the audio-visual department, ensuring efficiency and effectiveness. • Manage project timelines, budgets, and resources to deliver high-quality AV solutions to clients. Team Leadership: • Lead and motivate a team of AV professionals, including technicians, engineers, and project managers. • Foster a collaborative and innovative work environment, promoting professional development and growth. • Client Relationship Management: • Build and maintain strong relationships with clients, understanding their AV requirements and ensuring customer satisfaction. • Collaborate with the sales team to identify and pursue new business opportunities. Financial Management: • Develop and manage budgets for AV projects and the overall business unit. • Monitor financial performance, analyze variances, and implement corrective actions as needed. Technology Trends: • Stay current with industry trends and advancements in audio-visual technology. • Evaluate new technologies and recommend their adoption to enhance service offerings. Quality Assurance: • Establish and enforce quality standards for AV installations and services. • Implement best practices to ensure the delivery of reliable and high-quality solutions. Compliance and Safety: • Ensure that AV operations comply with relevant regulations and safety standards. • Implement and enforce safety protocols for AV installations and events.

(2 years 6 months) • Managed team while leading startup of defined sales region. • Build and execute the Practically Application roadmap and strategy to deliver in MENA Region ensuring tangible business outcomes and growth in close collaboration with Product Management for AR/VR/MR & Immersive Education Technology. • Kept organisation in compliance with regulations and internal requirements. • Oversaw key negotiations in support of planned policy and program updates. • Coordinated daily operations and training for planning and development staff. • Provide management and leadership for Practically sales in MENA Region to lead sales strategy to meet the company's sales targets • Plan and direct activities including planning and implementing forecasts, relationship development, customer success and satisfaction • Establish short-term and long-term goals and quotas in line with corporate objectives • Build strong working relationships across multiple business and tech teams to collaborate and remove unnecessary complexity starting with the customer in mind • Build a strong DevOps culture and Agile team that operates with a bias towards delivering measurable outcomes with high velocity, quality and engagement with their customers and stakeholders • Drive operational excellence for running and enhancing the Practically platform with service level objectives and key metrics, also in close collaboration with Tech Leaders from adjacent domains • Driving the company vision, ensuring the organizational strategy is delivered • Optimize operations using data to identify issues, risks and opportunities

(4 years 6 months) • Developing Business for EPSON projectors in UAE • Responsible for Managing and consulting GEMS Education schools in Middle East. • Product Manager for EPSON & AVER Solutions • Leading Team to developing Education technology vertical & Audio Visual Requirement in the Region • Gathering Project Leads for Newly Coming up Educational Institutions in UAE • Team Leader for Educational Sector Requirements for Almoe Digital Solutions in UAE • Trainer for Interactive Board, Projector and Panel to Educational Sector