Responsibilities: 1. Responsible for the advertisement placement and optimization of products on FB/Google and other overseas advertising platforms, including: account settings, advertising material design, optimization of promotion; 2. Responsible for advertising creative planning and optimization, through internal data and competitor data analysis, continuously optimize the creative materials and delivery methods, and continue to reduce the unit acquisition cost; 3. Responsible for monitoring and researching the advertising strategies of competitors and other websites, and formulating competitive confrontation strategies; 4. Regularly upgrade and optimize product descriptions in accordance with the new FB/Google advertising policies. Regularly track and evaluate the promotion effectiveness, continuously optimize the product promotion plan based on the data, and adjust the promotion strategy in a targeted manner;

1. Familiar with the characteristics of FB/Google Adword and other advertising platforms and the operation of background tools; 2. Rich advertising experience in overseas markets such as Google ads and FB ads; 3. People who have rich experience in medium and large advertising account operation is preferred (accounts with an annual investment of five million);