European Marketing Manager

15~20K CNY/Per month

Full-time
3~5 years
Refresh at 3 years ago
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Job responsibilities
1. Market research and research: Obtain the information of European target markets through multiple channels (including but not limited to automobile certification laws and regulations, electric vehicle incentive policies, national industry norms, etc.), analyze and form a market research report; 2. Competitive product research: study the product positioning, pricing strategy, communication strategy, configuration gradient, product highlights, etc. of competitive products in the target market, and prepare a report; 3. Consumer research: customer portrait characteristics and customer needs in different scenarios, comprehensively analyze customer scenarios, and explore customer needs and pain points; 4. Other related market research: European charging pile, charging network and other infrastructure, battery/cell and other related products market research 5. Marketing support: assist in the collection of customer information and customer development, assist in the preparation of new product launch plans, assist in the preparation of European related marketing and training materials, etc.
Job Requirements
1. College degree or above, major in automobile, vehicle engineering, marketing, etc; 2. At least 5 years of relevant functional product planning and market research experience; Experience in new energy vehicle industry is preferred; 3. Have good analysis, summary, planning ability and strong writing ability; 4. Accept irregular business trips
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