Channel Operations Specialist
15~20K CNY/Per month
Full-time
Unlimited experience
Refresh at a year ago
185 Views
31 Apply
Shanghai
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Job responsibilities
1. Basic operation: deal with regular problems of stores on a daily basis; responsible for the optimization of the front-end product display of the franchisee's online store, etc., to improve the conversion rate of the takeaway platform store traffic and product orders, and to improve the overall gross profit rate through operational means;
2. Product operation: familiar with platform trading rules and gross profit structure, define online product prices and package product mix design, create company's explosive products; realize product layering operation, formulate traffic distribution rules, and drive GMV and ROI improvement through product and marketing activities;
3. Activity operation: docking with takeaway platforms, negotiating and communicating with various platforms online and offline resources, organizing and planning daily preferential activities, holiday promotions and related thematic activities, evaluating and following up the effects of activities, and promoting the landing of activities;
4. Data operation: through regular data observation and data analysis, be able to have a keen insight into the changes or fluctuations of data indicators;
5. Store empowerment: Regularly provide takeaway knowledge training and empowerment to stores;
6. Evaluation and analysis: management of the evaluation system of takeaway stores, and rectification and adjustment for evaluation attributes.
Job Requirements
1. Bachelor degree or above, majoring in marketing, e-commerce, economics and management, etc. Composite professional background is preferred;
2. Chinese can be used as the working language, with excellent communication and coordination skills, able to efficiently complete cross-departmental collaboration;
3. strong data analysis ability, able to adjust operation strategy according to data;
4. outstanding learning ability and internal drive, with a strong desire to explore and curiosity, skilled in the use of various types of office software.
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