Zain Hassan🏅Amazon FBA Brand

Rahim Yar Khan District, PunjabNationality Pakistan
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Work experience

  • Amazon FBA Brand Strategist

    Amazon
    2019.11-Current(6 years)
    🚀🚀🚀As an Amazon FBA Brand Strategist, I was responsible for developing and implementing comprehensive strategies to enhance the visibility, reputation, and sales performance of brands operating under the Amazon FBA (Fulfillment by Amazon) program. I conducted in-depth market research, analyzed competitor landscapes, and identified opportunities to optimize product listings, pricing, and promotions. By utilizing my expertise in product positioning, keyword optimization, and brand messaging, I successfully drove traffic, increased conversion rates, and fostered customer loyalty. My role was instrumental in helping brands maximize their presence on the Amazon platform and achieve sustainable growth.
  • E commerce business strategist

    Amazon
    2020.05-Current(5 years)
    🚀🚀🚀As an E-commerce Business Strategist, my role was to develop and execute strategic plans to drive growth and success for businesses operating in the e-commerce space. I conducted thorough market research, analyzed industry trends, and identified opportunities to optimize sales, profitability, and customer engagement. By leveraging my expertise in e-commerce platforms, digital marketing, and customer behavior analysis, I provided strategic recommendations for product positioning, pricing, marketing campaigns, and channel expansion. Through my efforts, I helped businesses navigate the competitive landscape, increase online visibility, and achieve their e-commerce goals.
  • Amazon FBA Consultant

    Amazon
    2020.05-Current(5 years)
    🚀🚀🚀As an Amazon FBA Consultant, I provided strategic guidance and expert advice to businesses operating within the Amazon FBA (Fulfillment by Amazon) program. My key responsibilities included:Account Optimization: Conducting thorough audits of client accounts to identify areas for improvement and implementing strategies to optimize product listings, pricing, and inventory management.Market Research: Performing comprehensive market research to identify product opportunities, assess competition, and develop strategies to differentiate clients brands and products within the Amazon marketplace.Keyword Optimization: Conducting keyword research and utilizing SEO techniques to optimize product listings for improved discoverability and higher rankings in Amazon search results.PPC Advertising: Developing and managing pay-per-click (PPC) advertising campaigns to drive targeted traffic and increase sales for clients products on the Amazon platform.Sales and Performance Analysis: Analyzing sales data, performance metrics, and customer feedback to identify trends, identify growth opportunities, and make data-driven decisions to enhance sales performance.Account Management: Providing ongoing support and guidance to clients, addressing their concerns, and ensuring adherence to Amazon policies and best practices.Compliance and Policy Adherence: Staying up to date with Amazons policies, guidelines, and changes to ensure clients accounts remain in good standing and compliant with all regulations.Continuous Learning: Keeping abreast of industry trends, emerging technologies, and best practices in e-commerce and Amazon FBA to provide clients with the most effective strategies and recommendations.As an Amazon FBA Consultant, my goal was to help clients maximize their presence on the platform, increase sales, and achieve long-term success in the competitive e-commerce landscape.
  • Amazon FBA consultant

    Amazon Brands
    2019.03-Current(7 years)
  • Amazon PPC Manager

    EOS Uk
    2020.11-Current(5 years)
  • Amazon Virtual Assistant

    Freelance
    2020.09-Current(5 years)
  • Amazon FBA Consultant

    Amazon PPC
    2018.07-2021.11(3 years)
  • Amazon PPC Manager

    Amazon
    2020.09-2021.06(10 months)
    🚀🚀🚀As an Amazon PPC Manager, my role was to develop and execute strategic advertising campaigns to drive targeted traffic and increase sales for products within the Amazon marketplace. My key responsibilities included:Campaign Strategy: Developing comprehensive PPC advertising strategies tailored to clients goals, product offerings, and target audience. This involved selecting appropriate ad types, setting campaign objectives, and defining budget allocations.Keyword Research and Optimization: Conducting extensive keyword research to identify relevant and high-performing keywords for product targeting. Optimizing keyword selection, bids, and match types to improve campaign performance and maximize return on ad spend (ROAS).Ad Creation and Copywriting: Designing compelling ad creatives and writing persuasive ad copy that effectively communicates product features, benefits, and unique selling points. Ensuring consistency with brand messaging and adhering to Amazons advertising guidelines.Bid Management and Budget Allocation: Monitoring campaign performance, adjusting bids, and optimizing budget allocations to achieve desired advertising outcomes, such as maximizing impressions, clicks, conversions, or ROAS.Performance Analysis and Reporting: Analyzing campaign metrics, including impressions, clicks, conversions, click-through rates (CTR), and cost per click (CPC). Generating regular reports to assess performance, identify trends, and provide insights for future optimizations.A/B Testing and Experimentation: Conducting split testing to assess the effectiveness of different ad variations, landing pages, and targeting strategies. Iterating and refining campaigns based on data-driven insights and test results.Competitive Analysis: Monitoring competitor campaigns, identifying market trends, and staying updated on industry best practices to gain a competitive edge and optimize campaign performance.
  • Amazon PPC Optimization

    SASMAR
    2021.04-2021.05(2 months)
    I work on the optimization, Ranking, and improving listing quality rank that helps in improvings CVR, CTR, and Organic Ranking. Sasmar pharmacy has 7 scale figure business. I believe now it will scale up to 8 figure business.

Educational experience

  • National Textile University

    BS Engineering in Polymer science and Materials bs polymer science and material engineering
  • E-Commerce

    Amazon FBA- digital marketing e-commerce
  • National Textile University

    bs polymer science engineering
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