Yingkai (Stella)

Marketing Intern
Female24 y/oActivity Execution/Marketing SpecialistLive in HongkongNationality China
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Work experience

  • Marketing Intern

    SoftwareOne Hong Kong Limited
    2025.01-Current(8 months)
    Assisted in executing B2B marketing campaigns, including material preparation, client reception, and after-event follow-up emails, ensuring smooth operations and maintaining client relationships. Collaborated with vendors to identify their needs and develop tailored marketing strategies, while working closely with the global marketing team to ensure alignment with business objectives and brand consistency.
  • Marketing Intern

    SuperHub
    2024.05-2024.11(7 months)
    Contributed to website migration and design, improving content layout and user experience while utilizing Adobe Illustrator for graphic adjustments. Researched market trends and created blogs published on the company website, boosting industry presence. Managed official LinkedIn and Facebook accounts by crafting targeted B2B content, increasing brand engagement and visibility.
  • Marketing Intern, South Central Media

    Agenda Consulting Limited
    2024.01-2024.02(2 months)
    Created engaging content and videos for the AIA Carnival’s social media promotion, boosting audience engagement. Supported KOL campaigns and giveaways, enhancing influencer partnerships and expanding campaign reach. Collaborated on multimedia projects, capturing high-quality event visuals and conducting vox pops.
  • Market Analysis Intern, IT Application

    Inspur Group Co., Ltd
    2022.06-2022.08(3 months)
    Researched industrial Internet applications in the steel sector, authoring a 20-page report to guide Inspur’s strategic development. Analyzed policies affecting the iron and steel industry’s industrial Internet, summarizing key points. Developed a comprehensive customer analysis for potential steel mill partnerships, resulting in a detailed 38-page report.

Educational experience

  • Hong Kong University of Science and Technology

    Master of Arts (MA) in Social Science
    2023.09-2025.01(a year)
  • Hong Kong Polytechnic University

    BBA (Hons) in Marketing & Minor in Chinese Culture
    2019.09-2023.07(4 years)
  • Beijing Normal University

    Exchange Programme
    2022.02-2022.07(6 months)
  • Kong

    Hong Kong Diploma of Secondary Education (HKDSE)
    1993.09-1999.07(6 years)

Languages

Chinese (Mandarin)
Native
English
Proficient
Chinese (Cantonese)
Proficient
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