1. Taking on responsibilities that included prospecting new clients, following up on sales leads, preparing sales presentations, and maintaining the CRM database in HubSpot. 2. Built prospecting lists of hundreds of contacts from Asian and Middle Eastern academic institutions manually and reached out to them strategically, which significantly increased potential leads in these new markets.3. Helped increase brand visibility in local markets through Sales and marketing materials translation and localization.

1. Supported brand communication efforts through various channels, including writing website blogs, developing corporate and customer branding content for social media profiles, and assisting with briefings for external media outlets.2. Played a key role in managing the brand’s e-commerce website and Amazon store product pages, overseeing content strategies, crafting engaging materials, and monitoring UI/UX issues.3. Fostered close communication and collaboration with brand managers in international markets like Germany, the US, and South Korea, ensuring cohesive brand communication strategies across borders.4. Contributed to several marketing campaigns, including the soft launch of new products and the brands 30-year celebration campaign, by creating relevant communication materials and content.

1. Conducted market research and consumer analysis for the German market and developed tailor-made marketing strategies.2. Identified and addressed existing shortcomings in brand communication, improved the company’s image by creating international social media accounts and improving current official websites.3. Managed the company’s English social media channels (Facebook & Instagram), produced social media content including graphics and videos.4. Collaborated with cross-functional teams to design and implement effective marketing strategies including influencer marketing, email marketing, and CRM management.

1. Successfully managed four high profile accounts concurrently, including Samsung C&T and Amorepacific, maintaining exceptional client relationships and ensuring high satisfaction levels. 2. Organized two outdoor brand roadshows activities, including liaising with equipment suppliers and venue providers, managing event budgets and contracts and overseeing event progress.3. Led cross-functional project teams to successfully deliver several brand website migration and renewal projects on time, within scope, and within budget, resulting in a 20% increase in website visits and ensuring smooth transitions and minimal disruptions to site functionality.4. Demonstrated strong project management ability by leading and closing multiple projects, which included negotiating contracts and pricing agreements, monitoring project progress, and processing payments, ultimately achieving the annual sales targets.

1. Independently managed an influencer marketing website (revu.hongshengstore.cn) and brought in over 1,000 new influencers to the platform during the work.2. Responsible for overseeing the entire influencer marketing process and reporting the marketing results to clients.3. Operated the companys social media accounts, enhancing online presence and engagement.