Product & Channel Management: Led operations for Power and Elkjop (Nordics' top retailers), response for the product SO performance in 622 stores across 4 countries. Oversaw pricing, lifecycle management, inventory (DOS) management, and campaign map to drive premium positioning and market share growth. Retail Strategy: Developed and executed customized retail strategies to expand presence. Optimized product displays and marketing materials to boost visibility Cross-functional Leadership: Collaborated with Product, Marketing and Supply Chain teams for end-to-end product execution. Key Results: Grew in-store share from 5% to 16% (2024 peak). Delivered 61% sales growth and 82% revenue growth YoY. Established premium brand positioning in market.

Project Management: Supported strategic project planning and initial negotiations for key corporate initiatives. Established deep partnerships with Jisu Logistics and Belgian ports. Led overall project planning and execution Business Development: Managed client communications and needs assessment. Developed integrated supply chain solutions through resource optimization Supply Chain & Vendor Management: Conducted on-site evaluations of logistics vendors across European ports. Coordinated upstream/downstream resources to enhance core product competitiveness.

Product Lifecycle Management: Led pricing strategy and full lifecycle management for wearable products in D-A-CH. Developed competitive pricing, promotional plans, and market analysis. Product Launch Management: Managed cross-functional 4P coordination for multiple wearable product launches. Executed market planning based on volume forecasts and pricing strategies. Supply Chain Optimization: Built dynamic inventory monitoring and demand forecasting models. Optimized delivery schedules to maintain healthy inventory levels. Sales Management: Conducted sales performance analysis and sales forecasting. Provided strategic guidance for channel sales operations.

Coursework: International Marketing Management, International Strategic Management.

Honors/Awards: Outstanding Graduate (Top 10% of School), Thirdschool Scholarship (2016-2018) Activities: Art Troupe (Leader of PR Dept), Securities Investment Association (Board Member&Leader of FD)