Muhammad Musab
Islamabad, IslāmābādNationality Pakistan
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Work experience
Brand Director
Gravitiq2024.03-2024.12(10 months)As the Brand Director at Gravitiq, I was responsible for managing adiverse portfolio worth $7 million across multiple online marketplaces.My core focus was on enhancing brand visibility and driving growth,leveraging my expertise in digital marketing and brand strategy. Witha proven track record in optimizing online presence, I strategicallypositioned our brands to maximize their potential in competitivemarkets. My role involved not only maintaining but also expandingour brands reach, ensuring sustained growth and profitability in theever-evolving digital landscape.Brand Manager
Berlin Brands Group2021.11-2024.03(2 years)I lead the strategic growth and diversification of e-commerce brands within key marketplaces across US and Europe. With a keen eye for detail, I devise and implement strategies tailored to maximize product visibility and effectively engage our target demographics. Concurrently, I ensure our pricing structures are meticulously aligned with our core objectives, primarily emphasizing customer satisfaction.On a daily basis, I oversee a portfolio of 500 SKUs, collectively valued at $7-10 million annually, that are available both online through Amazon and other major retailers. By leveraging my deep understanding of e-commerce dynamics and marketplace trends, I develop and implement comprehensive plans to maximize brand exposure, drive sales, and cultivate a loyal customer base.Additionally, I continuously monitor and assess key performance indicators (KPIs) to measure the success of marketing efforts, identify areas for improvement, and drive data-informed decision-making. I leverage analytics and data-driven insights to refine strategies, optimize product listings, and enhance customer engagement throughout the customer journey.Through my strategic approach and attention to detail, I have successfully delivered significant revenue growth, exceeding targets and driving the expansion of e-commerce brands under my purview. I remain dedicated to staying ahead of industry trends and evolving consumer behaviors, consistently adapting strategies to capitalize on emerging opportunities.Marketing Manager
Zelevate2019.12-2021.11(2 years)In my role, I collaborated closely with sellers, offering comprehensive account management services and tailored strategies to optimize their presence on Amazon. By utilizing advanced techniques, such as product listing optimization, targeted advertising campaigns, and sales funnel optimization, we consistently achieved remarkable results for our clients, boosting their sales and maximizing their profitability.Furthermore, I played a key role in conducting in-depth market research and analysis to identify emerging trends, competitor insights, and consumer behavior patterns. This valuable information enabled us to develop data-driven strategies and seize untapped market opportunities, providing our clients with a competitive edge in their respective industries.Through my experience at Zelevate, I have gained a comprehensive understanding of the intricacies of the e-commerce marketplace and honed my skills in account management, strategic planning, and data analysis. I am passionate about empowering Amazon sellers to thrive in a highly competitive landscape.Account Manager
Extreme Commerce2018.01-2019.12(2 years)During my tenure as an Account Manager at Extreme Commerce, I took the lead in introducing several products to the market, one of which was a standout account that brought in Six-figure revenues. Additionally, my role involved launching products with our exclusive design patents, which underscored my ability to innovate and strategically position products in a competitive marketplace.
Educational experience
University of Engineering & Technology Peshawar
bsc civil engineeringAmazon Seller University
amazonExtreme Commerce
E Commerce ecommerce boot campAmazon Master Class
seller systemsFreedom Ticket: Amazon FBA Course
helium 10Amazing Selling Machine: Amazon FBA course
asm
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