1. Managing Sineng Electric portfolio, focusing on the sales and distribution of utility-scale and C&I products,including central inverters, Energy Storage Systems (ESS), and transformers. 2. Leding business development efforts to expand market share across the MEA region, ( GCC , Levant , Senegal ,Mali , Morocco , Yemen , Iraq) 3. Developing and maintaining strong partnerships with leading EPCs (TEK Solar, Dome , Belectric , EEE,Shirawi) to drive project execution and long-term cooperation. 4. Collaborating with key industry consultants (Clenrgize , Yellow door , Intec GOPA) to integrate Sineng Electric products into vendor list. Securing more projects . 5. Delivered tailored solutions to meet customer requirements, supporting IPP and utility-scale projects with comprehensive technical and commercial offerings. 6. Negotiating contracts. 7. Analysing market trends, identifying new opportunities for growth.

1. Customer Centric , Developing and maintaining relationships with Customers . 2. Planning & executing customer relations activities. 3. Managing Key Accounts with IPPs and EPCs to secure large-scale solar projects. 4. Full Product Portfolio Sales , including string inverters, PCS, Energy Storage Systems (ESS), transformers, and monitoring systems. 5. Identifying new opportunities with Key EPCs and IPPs, leading to increased sales and market share in utility and commercial segments. ( MASDAR ,EDF,TOTAL,MASEN,YELLOWDOOR,CLEANMAX,SIRAJPOWER) 6. End-to-End Project Support , lead generation and proposal submission to contract negotiation and project delivery. 7. Analysing market trends and client data to deliver customized solutions that enhanced customer satisfaction. 8. Partnering with internal teams to streamline processes and deliver high-quality client experiences. 9. Tracking and reporting on key account business info. 10. Identifying upselling and cross-selling opportunities, increasing client portfolio value by leveraging tailored product offerings.

1. Plan and develop project scope 2. Ensure Customer satisfaction. 3. Create and lead a team. 4. Control Quality. 5. Monitor project progress and set deadlines. 6. Overcome obstacles that arise. 7. Manage the project budget. 8. Ensure stakeholder satisfaction. 9. Evaluate project performance.