and environment industry. Skilled in Negotiation, Business Planning, Sales, Key Account Management, Team Management, and Renewable Energy. Strong sales professional with a Art and craftsmen degree focused in Art- Pottery & ceramics from Noor Al-­‐Hussein Foundation (NHF) at Salt Handy Craft Center. Experience 13 years 11 months (5 years 5 months)

9 years 7 months (1 year 1 month) I was responsible for the trade marketing activities across the different channels and countries, in line with the overall Trade Marketing and Communication strategy. Worked on customer satisfaction as main priority. Was the contact point/person between marketing department, product management and sales teams to ensure achievement of sales and budget objectives. Manages the point of sales material (including budget, logistics,distribution, assortment...) by finding the most efficient solutions. Key Responsibilities - Collaborates with product managers and marketing team to build sales promotions and product communication - Collaborates with sales teams to turn the “selling stories” into sales tools to effectively present the brands, the products and the marketing initiatives to their customers - Collaborates with marketing intelligence resource to read and report results of activities and to provide recommendations and forecasts - Supports local teams in the execution of the activities and in achieving their sales and budget objectives, while ensuring the desired product benefits and brand values/equity are properly communicated - Work on organising participating in specialised international exhibition, booth designe, construction and marketing materials.

(8 years 7 months) This includes working on brand strategy, advertising campaigns, media planning and buying and competitive tracking

(1 year 7 months) As CPO, I led the company through an exciting growth period developing large portfolios of solar PV assets in central and southern Europe (CSE). We developed projects from scratch to connection, and did same for an alphabet of 3rd party developers from America’s AES to Norway’s Statkraft and EPCs from Assignia to Toshiba. We liaise with every active developer in each investible geography in CSE delivering PV excellence at higher velocity and lower cost than any peer.

(3 years 1 month) Handled the following Accounts: 1. Royal Jordanian Airline 2. Royal Wings/ Arab Wings Airline 3. Western Union Money Transfer /Cairo Amman Bank 4. Standard Chartered Bank 5. Coca Cola 6. Electric Nomad This included working on advertising campaigns, media plans, and competitive tracking & P.R. events.

Work with the sales team on generating new advertising deals. Business Development Sales Team training.