· Established and maintained strong relationships with diverse IT vendors and partners to ensure seamless collaboration and support. · Coordinated marketing activities such as webinars, workshops and sponsoring events for lead generation. · Managed social media campaigns on LinkedIn, Facebook, Instagram, and tracked data analytics. · Prepared case studies, sales decks, EDMs, flyers, and other promotional materials. · Collaborated with Corporate Global Marketing team and internal/external sources to coordinate brand awareness and marketing efforts. · Assisted with website content updates, design materials, and digital marketing initiatives. · Brainstormed and prepared corporate gifts for customers. · Handled other ad hoc marketing-related tasks.

· Planned, executed, and measured demand generation marketing programs to grow sales pipeline and revenue for the Field Sales organization. · Developed strategic marketing plans in collaboration with sales leaders to support pipeline and revenue objectives. · Participated in sales leadership team and regular pipeline and forecast review meetings. · Liaised with advertising and event agencies to execute marketing campaigns and events. · Provided onsite execution support for marketing programs. · Assisted in preparing management reports and documents for meetings. · Supported management with daily operations.