Work experience

• Director - Global Portfolio

  TradeDepot

  2022.10-Current

  (3 years)

  (2 years 4 months) Responsible to Enhance the Catalogue through Global partnership, exclusive distribution of brands as well as private labels in Food, Non-Food, FMCG, Personal Care, Beverages, Electronics, Appliances, etc categories. #TradeDepot is the fastest-growing Numeric Distribution company using digital tools in Africa. My role is Partnership with Global Brands for exclusive distribution rights, Private Label Sourcing from across the globe, brand licensing for some strategic products. Also, heading export sales for the company.
• Regional Business Head - West & Central Africa

  Wahl Clipper Corporation

  2019.01-2022.01

  (3 years)

  (3 years 1 month) WAHL is 100 years old company, inventor of Clippers, World's No 1 Professional Grooming brand. I am responsible for West Africa as well as part of Central Africa region.
• Sales & Marketing - Director | Middle

  Binatone Electronics International Limited

  2017.01-2018.04

  (a year)

  (1 year 4 months) Binatone, leading brand in Domestic Small Appliances! I am handling new markets like East Africa, Middle East and SAARC Countries.
• Head Sales & Marketing - West Africa

  Binatone Electronics International Limited

  2015.11-2016.08

  (10 months)

  Heading Sales & Marketing of West African Countries like Ghana, Ivory Coast, Burkina Faso, Togo, Niger, Mali, Senegal, Cameroon, Chad, Sierra Leone, Liberia, Guinea Conakry, DRC, Benin Republic etc. Binatone is number 1 Domestic Appliances & Electrical Appliances company of Africa.
• Head of Sales and Marketing - Lagos Region

  Fareast Mercantile Co. Ltd.

  2012.07-2015.11

  (3 years)

  (3 years 5 months) I am responsible for Consumer Electronics & Home Appliances business for Channel Sales/ Modern Trade/Wholesale/ Key Accounts/ B2B Sales. Brands responsible : JVC TVs, Philips Domestic Appliances, Philips Lighting, Frigidaire Appliances, Ignis Home Appliances, Scanfrost Appliances. USHA fans. I am handling a large team including ASMs, Sales Executives, Back Office support etc.
• Regional Sales Manager (North)

  ItzCash Card Limited

  2010.04-2012.06

  (2 years)

  3 years 3 months (2 years 3 months) Regional Sales Manager - North. PrePaid Cash Card, GPR Cards. Financial Inclusion. e-commerce - services ( Train tickets, mobile recharge, DTH recharge, Bills payment, Insurance,Travel etc) Franchisee Acquisition & Management. Key Accounts Management. Large Team Management.
• Key Account Manager (PAN India)

  MIRC Electronics Ltd (Onida)

  2006.03-2009.04

  (3 years)

  (3 years 2 months) Incharge for Institutional Sales All India as well as taking care of selected modern trade accounts. Modern Trade, CSD Sales, e-commerce, alternative channel.
• Area Manager Institutional Sales

  LG Electronics India Private limited

  2004.11-2006.03

  (a year)

  (1 year 5 months) I was branch head for Institutional Sales, Corporate Sales, CSD for initially Amritsar Branch, then Jammu branch. Also, handling Channel Sales for quite some time.
• Sales Officer Institutional Sales

  VIP Industries Ltd

  2000.07-2004.11

  (4 years)

  (4 years 5 months) I was taking care of CSD Sales of Pathankot and Jalandhar CSD Depot. There were 350+ unit run canteens under me. To manage the CSD agents in different areas. To meet the Depot Managers to improve the Company sales To meet with high officials in the canteen (like CO) to take some special permission or for organizing some special event. To built good relation between Company and CSD HQ, Unit Run Canteens, etc.

Educational experience

• Ram Dayalu Singh College, Muzaffarpur

  BS, Physics Honors

  2012.01-2012.01
• www.edukart.com

  MBA, IT & Sales

  1998.01-2000.01

  (2 years)

Certificates