Work experience

• Business Development Manager

  SoftwareOne

  2023.10-Current

  (2 years)

  Develop and nurture relationships within named accounts to identify, build, manage, and close sales opportunities consistently. Proactively engage in activities to maximize the potential of all solutions within assigned accounts, enhancing customer value and satisfaction. Demonstrated success in closing complex solution sales, showcasing a track record of managing intricate sales cycles and delivering results. Achievements : Secured two new enterprise deals with major conglomerates and state-owned institutions, while maintaining four existing enterprise contracts across diverse sectors including finance, conglomerates, and state entities, with an average deal size in six figures (USD). Successfully closed 20 accounts and processed 30 purchase orders within the first year. Achieved a 15% increase in upsell revenue across a designated list of accounts.
• Business Development

  Arupa Cloud Nusantara

  2022.01-2023.10

  (2 years)

  Developed and implemented comprehensive work plans to drive business development and achieve strategic objectives. Coordinated with various departments to streamline customer transactions and enhance operational efficiency. Achievements : Led the development and launch of a new CCTV backup product, overseeing all aspects from inception to market introduction. Spearheaded the establishment of 50 new offline channels and partnerships across Indonesia, significantly expanding market presence. Achieved five-figure USD sales revenue within the first year of the product's launch.
• Senior Business Development Manager

  Dahua Technology Co. LTD

  2017.03-2021.04

  (4 years)

  Identified and assessed potential locations for branch openings across Indonesia, driving the company’s strategic growth and market expansion efforts. Developed and implemented competitive pricing strategies in partnership with local distributors, maintaining a healthy market environment and competitive positioning. Managed and nurtured relationships with the China Headquarters and Southeast Asia partners, facilitating strategic alignment and operational support. Led and executed major projects for government and corporate clients, overseeing all aspects from planning to delivery to ensure successful outcomes and client satisfaction. Achievements : Led the successful launch of 10 new offline channels and partnerships across various cities and islands in Indonesia. Drove sales growth from zero to six figures in USD within the first year. Managed a team of over 20 employees across headquarters and branches, ensuring seamless daily operations. Designed and implemented innovative incentive programs and bundling promotions for installers, resulting in a 110% increase in sales and clearing fast-moving inventory within 6 months. Achieved a 20% year-over-year increase in upselling to local distributors. Formed strategic partnerships, identifying opportunities with over 7 government entities and 70+ corporate clients, including securing 10+ six-figure deals. Consistently exceeded targets, with a personal best achievement of 200% of set goals.
• Marketing Manager & General Affairs

  PT. Sumberdipta Asia

  2010.07-2017.03

  (7 years)

  Supervised the marketing and project teams in devising and executing promotional strategies for the Henry Adams brand nationwide, ensuring deadlines were met and reporting progress to the CEO. Acted as a liaison to ensure timely coordination between marketing and operational departments, facilitating smooth workflow and communication. Cultivated strong relationships with government entities and major brands to support promotional activities and business development efforts. Achievements : Achieved a 50% increase in overall sales, with a 20% growth in offline sales YoY. Led the expansion efforts resulting in the establishment of 5 new showrooms & fostered partnerships with multiple malls across Indonesia, boosting offline sales by 20%. Achieved rapid growth in the online channel, scaling from zero to over a thousand transactions within the first quarter of launch.

Educational experience

• Institut Teknologi Harapan Bangsa

  Master of Business Administration, major in Management

  2023.09-2024.12

  (a year)
• Universitas Tarumanagara

  Bachelor of Arts, major in Marketing and Advertisement

  2007.09-2011.06

  (4 years)

Languages

Certificates