Johan's Resume

Johan

Senior Channel Sales Manager - Nordics & Benelux

Male

Sales Manager/Supervisor

Live in Sweden

Nationality Sweden

Senior Channel Sales Manager - Nordics & Benelux
AVer Information
2023.05-Current
(2 years)
Responsible for regional operations and leading AVer Europe extension throughout Nordics and Benelux region. Hired to structure the channel and building a strong organization for future growth for AVer in the region. Reporting to Head of Sales based in France and VP Europe based in Denver, US. Leading and managing extended sales teams at our distributors and reseller, but also doing direct sales towards larger international accounts. Running daily operations in addition to sales, weekly/monthly/quarterly business reviews to address sales, give up-to-date product training as well market feedback. Working my remote team based in Spain, UK, NL, France and US. Tracking sales using SalesForce and our business management system.
Regional Sales Manager - Nordics, Baltics & Benelux
Mersive Technologies
2019.07-2023.04
(4 years)
Responsible for regional operations and leading Mersive's business throughout the Nordic and Baltic and Benelux area. First man on the ground. Building the channel to operate as Mersive extended sales team. Appointing and signing up distributors for each country and then supervising and managing them. Building a channel of resellers both in AV-market and IT-market. Working directly with the resellers to support Mersive’s sales strategy throughout the region. In addition to the channel sales, working with direct sales towards key end customers to help build brand awareness and support large deals. Create and execute a strategic regional sales plan in line with the global Mersive business plan. Work cooperatively with management, product development, marketing, and finance to share information and act as an effective Mersive liaison for customers and partners in the region. To ensure that Mersive is growing as a brand and to increase brand awareness, work as well directly towards end customer to inform about the unique software solution we offer in an already established highly competitive market. Building partner alliances with key companies/brands to create strong solutions to end customers. Manage daily and weekly activities, pipelines, forecasts, and closed deals to ensure above quota results based on successful pipeline management. Coach/lead and develop my team of channel manager and Sales Engineer. Customer examples are Volvo, CEVT, IKEA, CBRE, JLL, Wärtsila, Equinor, P&G, NIKE etc. All kind of customers in all kinds of verticals, we fit all. Working in a EMEA team together with HQ in Denver.
Nordic Sales Manager - AV
ViewSonic Europe
2018.12-2019.07
(8 months)
Responsible to expand the sales for ViewSonic within the AV market. Worked via distributors and resellers towards the education and corporate market. Participated in exhibitions, marketing events to build the brand name. Sold both HW and SW applications. Developing go-to-market strategies for the region with the wider EMEA management team, was responsible for the effective execution of the same. Worked as an agent.
Country Manager B2B Denmark
BenQ Nordics
2017.08-2018.12
(a year)
Responsible to get BenQ back into the Danish market, building up the sales channel from scratch. Signing up new distributors and resellers. Initiated the channel development for Jamboard (A Google Interactive display solution). Planed, and advise on, how to implement strategies to improve revenue and increase market share for all BenQ products in the region by developing and maintaining business relationships with existing and potential end customers. Working with market awareness to make sure BenQ becomes one of the preferred brands to work with. Teamed up with Regional Marketing, Customer Care and Sales Operations to develop opportunities, drive new revenue, create, and implement entry plans for new business segments. Direct touch with retail channel, B2B channel and end customers.
Senior Account Manager B2B Nordics & Baltics
Wacom Europe
2016.05-2017.08
(a year)
Responsible for promoting and support product concepts to dealers and partners within specified regional areas. Establishing and maintaining a strong and committed dealer network Revenue performance and respective analysis (customer P&L incl. MDF, Kickback etc.) Regular monitoring of market developments, competitive threats and responsibility of timely correct business reports and forecasts. Setting up, planning and execution of all activities related to accounts, introduce and launch new products, taking care of relevant sales incentives & marketing, monitoring and management of an optimal stock and keeping the customers knowledge about our products up‑to‑date. Ensuring the company’s presence at Exhibitions and Trade fairs. Implementation and roll‑out of a defined action and sales plan for all business areas (Gaming, design, 3D Medicine, Dental, POS etc.) to gain significant market share in all relevant key countries Communicate and meet directly to our Enterprise customer to ensure that they get the best experience working with our resellers and our Wacom products. Worked with end customers direct, as H&M, ICA, Volvo, IKEA, Lindex etc.
Area Manager Nordics & Baltics
SMART Technologies
2009.01-2016.05
(7 years)
Overall responsible for regional operations and leading SMART’s business throughout the Nordic and Baltic area. Work with business development, sales and profit targets, reseller programs, marketing, training. Responsible for managing and driving the business together with our distributors and their resellers in each region. Work together with Global team in Calgary and EMEA (France, UK) to provide support and input into the education and corporate business development. Worked with creating alliances to form successful strategic long-term partnerships. Worked with the marketing team to develop successful plans that generate awareness of, and demand/pipeline for SMART. Developed, analyzed, and presented business-related metrics including operating results, forecasts, and other key performance indicators to management team in UK/Canada. Budget of 22 M€, reporting to EMEA Sales and Marketing Director. Results: Leading market share holder in Nordic & Baltic’s with an average of 65 %.
Business Development Manager
LG Electronics Nordic AB
2005.01-2009.01
(4 years)
Responsibilities: Build up a new department within LG in all Nordic countries. Commercial Business consisting of “Digital Signage” Solutions and Sales of Hotel-TVs. Budget of 55 MSEK, reporting to CEO. Results: Increased market share from No. 5 to No.1 on the total market of all Nordics Countries with displays from 32” and larger during my time with the company. LG Electronics Nordic became the largest subsidiary within the area Commercial Business for all European countries. Won accounts as example (Burger King, Svenska Spel, Nilsson Shoes, Copenhagen airport…to mention some…) Established LG as a serious actor within “Digital Signage” market and the Hotel-TV segment.
Business Area Manager
SETEK Elektronik AB
2004.09-2005.01
(5 months)
Develops diagnostics tools for automotive industry, and sales of Toughbook’s from Panasonic. Responsibilities: Head of sales of all HW consisting of Panasonic Toughbook’s world wide to customers as Volvo, Scania, etc. Panasonics largest reseller of their Toughbook’s. Budget of 30 MSEK/Yearly.
Key account manager
Frontyard Communications AB
2002.09-2004.08
(2 years)
Major player within Video conference systems, TANDBERGs largest reseller. Responsibilities: Sales of videoconference systems around Gothenburg area. Result: Closed several new accounts (Schenker Logistics, Glaxo Welcome, Abba Seafood mention some)
System Sales Nordic
MSC Software
2002.05-2002.11
(7 months)
Key account manager
Pulsen Systems AB
2000.08-2002.05
(2 years)
(1 year 10 months)
Key Account Manager
Oce Printing Systems
1996.10-2000.08
(4 years)
One of the World’s largest Companies within Digital Print/Copiers. Responsibilities: Sales of Copiers, Digital printers towards government and medium/large companies. Results: One of few newly hired salesmen that actually made budget from the first year. Closed new accounts also managed one of Océs largest accounts – Gothenburg University.
Owner
Gothenburg Forest and Garden
1995.10-1996.10
(a year)
Big reseller of lawnmowers, chainsaws, snow throwers etc. within Gothenburg area. Started up a new business together with a colleague, sold it after the upstart to one of our employees.
Area Sales Manager
Sövde Maskin AB
1994.08-1995.12
(a year)
Norwegian Company that expanded their business into Sweden within the forest and garden products. Responsibilities: Establishing reseller around western and south of Sweden. Results: Started up several resellers, mainly in north of the district, since Sövde Maskin was successful in the snow thrower market. Ended employment due to a chance to start up my own store.