Hamdi Mahmoud Abdullah Al

channels, sales & marketing director - ksa
MaleSales Manager/SupervisorLive in Saudi ArabiaNationality Jordan
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Work experience

  • channels, sales & marketing director - ksa

    OPPO
    2022.01-Current(4 years)
    • Designed and executed go-to-market (GTM) strategies to maximize market penetration and profitability. • Managed pricing structures, product portfolios, and distributor performance (sell-in, sell-through, sell-out). • Led E-commerce operations for platforms like noon, Amazon, and Trendyol. • Developed trade programs for Independent Retailers (IR) and Wholesale (WS) channels, aligning with market insights. • Aligned the sell-in between factory, direct and indirect OR accounts, as well as margin structures. • Fostered collaboration between sales and marketing teams to optimize trade promotions and investments.
  • sales director - ksa

    vivo
    2020.12-2021.12(a year)
    • Directed GTM strategies, ensuring alignment with pricing and product portfolio plans. • Oversaw distributor onboarding and performance for IR and WS channels. • Implemented trade programs to boost market share and ROI. • Executed trade marketing initiatives, including shop contracts, rebates, and branding.
  • distribution director - ksa

    Assr Al Jawal Group
    2018.11-2020.11(2 years)
    • Managed a team of 75+ sales representatives, supervisors, and area managers. • Expanded market presence for brands like Honor, Xiaomi, Huawei, and Lenovo, increasing retail partnerships from 1,500 to 2,000 shops. • Designed market-driven programs to enhance IR and WS channel performance. • Restructured teams to adapt to dynamic market demands.
  • ir & wholesale channel manager - ksa

    Huawei
    2014.11-2018.10(4 years)
    • Managed the distribution for handsets, routers, wearables, and tablets, ensuring pricing compliance and visibility. • Aligned & managed the distributors sell-through with the WS and IR • Achieved 95% activation in countrywide retail operations through efective GTM strategies. • Executed trade marketing initiatives, including shop contracts, rebates, and branding.
  • sales manager - ksa

    Acer
    2011.07-2014.10(3 years)
    • Achieved #1 market share for Acer consumer desktops in Q3 2012. • Increased Acer projector market share from 4% to 10% within one year. • Managed key accounts for direct retailers (Jarir, Extra) and indirect retailers (E-max, Lulu).
  • pc regional sales manager / components product manager - ksa

    Redington
    2010.01-2011.07(2 years)
    • Driving revenue growth by listing WD and Seagate external drives across major retailers. • Achieved a 30% revenue increase by onboarding new customers.
  • territory sales manager - central & eastern

    Logicom
    2007.01-2009.12(3 years)
    • Managed retail and channel accounts for brands like Kingston, Seagate, Microsoft, and Symantec.
  • Channel Development Executive – Central & Eastern

    Mindware
    2002.05-2006.12(5 years)
    • Developed channel partnerships for Intel and Kingston, focusing on SMBs to drive revenue growth. Key Achievements • Grew Acer consumer desktops to #1 market share in KSA (2012). • Onboarded and managed key retailers like Jarir, Extra, Lulu, and Carrefour. • Increased market records by 33% through strategic sales initiatives. • Delivered successful trade programs and ROI for Huawei, ASSR, vivo, and OPPO. • Restructured teams to align with market demands, ensuring sustainable growth.

Educational experience

  • University of Dublin

    Bachelor of business administration
    2008.01-2011.01(3 years)
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