
Daisy,Liu
Partner (Investment Management/Fundraising)
Female39 y/oVP of Operations/Chief Operating OfficerLive in HongkongNationality China
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Work experience
Partner (Investment Management/Fundraising)
Gaozhang Capital2015.09-Current(10 years)Responsibilities: Venture Management: Established a diversified investment model through industry analysis and track assessment, focusing on quality early-stage cultural technology and consumer projects for angel investment, creating a distinctive fund in the cultural consumption sector. Participated in investing in over 60 early-stage startup projects, including Planet Research Institute, Market Value Dynamics, Arithmetic Initial Capital, Yuanchuan Research, NFT China, and Pineapple Zebra. o Planet Research Institute: Invested from 0 to 1, incubated, provided post-investment services, and facilitated exit, achieving a 12x return. This project is "National Geographic of New Media," with tens of millions of followers, frequently launching viral hits and publishing the collectible national geographical series "Here is China," with nearly 2 million copies printed, earning the annual "Good Books of China" honor. Gaozhang Capital continues to receive investments from organizations like the People's Daily Cultural Industry Fund after investment. o Yuanchuan Finance: Involved in angel round investment and post-investment management, including negotiating cooperation plans with the founders, introducing partners, and organizing various post-investment salon activities, leading to subsequent round investors. The project’s new media matrix has tens of millions of followers, including "Yuanchuan Research Institute" and "Mister Dai." o Dew Baby & Mother Care: Discovered this project and became the first round investor, continuously providing legal and tax support and connecting with government and relevant industry resources. The company is currently a leading content e-commerce platform in the mother-and-baby sector, with a GMV exceeding 800 million last year, becoming an absolute leader in Douyin for mother-and-baby products. Investment Planning: Developed industrial investment and business plans, conducted industry research and selection, and promoted project implementation; coordinated the overall financing development plan of the company, integrating various investor relations and establishing strategic partnerships. Fundraising: Participated in the fundraising and establishment of three angel funds under Gaozhang Capital, accumulating a total fundraising scale of 300 million CNY. Expanded diversified LP resources, including government-guided funds, market-oriented mother funds, industrial companies, banks, and insurance, covering mainstream LPs in the market. Fund Operations: Built a middle and back-office operation team for the fund and led the team in daily operations and maintenance, including product record-keeping and periodic information Fund Operations: Built a middle and back-office operation team for the fund and led the team in daily operations and maintenance, including product record-keeping and periodic information disclosure. Ecosystem Development: Based on the principle of “market branding, strategic cooperation, and ecological development,” I planned and executed industry forums and a series of "Gaozhang Meetings" to construct an industrial ecosystem that includes over 400 corporate partners, more than 100 investors, and various fund/industry alliance associations, promoting multilateral cooperation among industry enterprises and associations. Negotiation: Engaged in deep negotiations regarding project cooperation terms, covering valuation and specific share allocations, leveraging various complementary resources to connect upstream and downstream resources in the project’s industry chain, thus facilitating a smooth project implementation. Post-Investment Enablement: Promoted already invested projects with local governments, integrating relevant upstream and downstream industry chain resources, providing connections to subsequent investment institutions, and facilitating brand/product communication channels for invested companies. This involved linking mainstream media, industry influencers, and top self-media resources, from content planning to operational implementation, creating refined communication pathways for brand events and product introductions. Policy Analysis: Monitored and researched the latest government policies and industry regulatory trends to aid enterprises and post-investment clients in successfully obtaining support for key project construction, tax incentives, risk avoidance, and talent rewards.Trust Group Leader
Securities Times Institutional Center2012.07-2015.06(3 years)Responsibilities: Content Planning: Directed the overall direction for the development of trust/banking coverage, establishing an original content framework, and leading the presentation of multi-layered original columns in banking and trust industry news, covering in-depth industry analysis, interviews, and event coverage. Rapid Response: Collected and analyzed other outstanding cases to maintain a competitive market advantage. Organized the team to plan topics, divide writing tasks, and review and publish materials immediately during breaking news events, showcasing sharp news awareness. Event Planning: Segmented, guided, and maintained user groups, planned offline events, collaborated with banks, trusts, government agencies, and online/offline media, and facilitated the successful organization of “China’s Outstanding Trust Company” awards and forums. New Media Operations: Independently created the “Trust Hundred Leaders” WeChat account (now the most authoritative new media in the trust industry), collected and studied online hot topics, and quickly formed viewpoints on financial information flows, adjusting content in real-time according to various media platform characteristics to enhance follower engagement.Southern China Station Director
Tencent2010.03-2012.07(2 years)Responsibilities: Key Reporting: Established Tencent Finance's Southern China Station, overseeing coverage of important financial news in Southern China and Hong Kong, and maintained important professional networks. Responsible for following up on several key interviews, such as the Winter Davos Annual Meeting, Boao Forum, and Asian Financial Forum, covering political, economic, and social themes, and wrote hundreds of various articles showcasing local political and economic developments as well as industry outlooks. Special Topics: Paid close attention to dynamics in the finance and financial industry. Quickly understood user needs and strengthened user-focused perspectives, launching exclusive interview columns like "Business Life" during my tenure, with plans showcasing distinguished individuals and tracking hot information topics.Finance Channel - Editor/Host
NetEase2009.06-2010.03(10 months)Responsibilities: Core Work: Managed daily updates and interpretations of macroeconomic news, operated the economist ecosystem, and participated in reporting major events like the Summer Davos Forum, the National Day 60th Anniversary, and the "Geneva China Dialogue" in Switzerland.
Educational experience
Shanghai Jiao Tong University - Antai College of Economics & Management
EMBA2024.05-Current(a year)EMBAThe Chinese University of Hong Kong
Corporate Communication2008.08-2019.12(11 years)Corporate CommunicationShantou University
Journalism2004.09-2008.07(4 years)Journalism
Languages
Chinese (Cantonese)
A little
English
Skilled
Chinese (Mandarin)
Native
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