4 years 2 months

(20 years 9 months) As a freelance Graphic Designer I work with external clients. In this position I design, create and execute all marketing collateral, print materials, advertising campaigns (both print and digital), catalogs and brochures, e-blasts as well as other projects and materials, such as product photography and photo retouching. I have experience managing multiple projects simultaneously from concept to final file prep. Proficiency in Adobe Creative Suite, especially Photoshop, Illustrator and InDesign with strong prepress knowledge, Typography and layout skills.

(8 years 2 months) Lead the expansion & implementation of national level, brand positioning, general marketing initiatives and sales plans. • Direct the development of interactive, direct marketing, media, creative, sales promotion & PR strategies. • Plan campaigns, including requirement definition, scope, deliverables, schedules & budgets. • Develop Print and Web concepts. • Analyze, review & report on effectiveness of campaigns in an effort to maximise results. • Create print & electronic advertising media. • Assist in the translation of English to German marketing material for the German Market. • Meeting regularly with top accounts throughout Germany. • Train & manage internal staff.

(1 year 5 months) Managed marketing disciplines for 5 Cruiselines & served as lead member of a cross-functional business team accountable for all business decisions at Cruise Office. • Plan campaigns, including requirement definition, scope, deliverables, schedules & budgets. • Develop Print, Web & Exhibition concepts. • Analyze, review & report on effectiveness of campaigns in an effort to maximise results. • Direct creative development & production of all advertising. • Hire, train & manage internal staff.

(4 years 1 month) Lead the development & implementation of international level, brand positioning & general marketing initiatives. • Direct the development of interactive, direct marketing, media, creative, sales promotion & PR strategies. • Develop Print, Web & Exhibition concepts. • Direct budgets, business & marketing plans. • Create all print & electronic advertising media. • Train & manage internal staff.

Planned, developed & managed marketing & sales strategies for 90 store affiliate retail travel agencies & 11 franchised retail travel agencies. • Create budgets, business & marketing plans. • Direct the signing of new travel agencies to the group. • Plan & direct all print & electronic advertising media. • Direct creative development & production of all advertising & instore signage. • Hire, train & manage internal staff.

• Promote & secure new clients. • Booking hotels, transport, tours & airline tickets. • Create and introduce new sales and marketing concepts. • Develop and maintain the website.