Chi

Business Development Manager (ZingMP3)
FemaleBD ManagerLive in VietnamNationality
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Work experience

  • Business Development Manager (ZingMP3)

    VNG Corporation
    2025.02-Current(7 months)
  • Director of Business Development

    Sconnect Vietnam
    2023.02-Current(3 years)
    (2 years 4 months) * Content Sales: Set the sales target and support the sales team to meet target on content distribution locally and globally. Manage and oversee Sales Team on the sales strategy, content pitches and negotiations. Maintain relationships with important clients * Content Acquisition: Provide feedbacks on shortlisted Content Acquisitions considerations across different stages of contents: finished contents, in-development contents. Identify content partnership opportunities with studios, sales agents, investors, platforms... Build and continuously refine the acquisition strategy to deliver business goals * Marketing: Promote the company’s existing IPs and introduce new content to the market. Oversee marketing team to research and develop marketing opportunities, engaging consumer requirements, and following market trends. Gather, investigate and summarize market data and trends to draft reports.
  • Content Manager

    Galaxy Education JSC
    2020.09-2023.02(2 years)
    (2 years 6 months) ***Content Acquisition & Production: Effectively manage key partnerships with vendors, distributors, and other important players; Use data on customer behavior, usage and consumption, recommend strategic content acquisition & creation initiatives; Negotiate excellent packages ; Give and take direction and proactively contribute to a culture of creativity and original ideas; Supervise and lead a team of writers, editors and overseeing content creation; Set up and maintain production processes, procedures and maintenance schedules that will optimize output and foster a positive team culture Manage multiple projects and effectively prioritized to achieve goals; Monitoring the competition’s activities Working closely with the company’s marketing team to support online marketing strategies ***Content Operation: Oversees the day-to-day operations of the content team to ensure that the necessary process, and technology execute the content strategy
  • Content Acquisition & Localization Manager

    Propensi Media
    2018.06-2020.09(2 years)
    (2 years 4 months) 1. Contents Acquisition: Research current and future programming trends; Lead licensing negotiations, including content selection, financial analysis, forecasting; Analyze contents performance to drive improvements in acquisitions strategy; Support and manage relationships with content providers; 2. Licensing & Merchandise: deal with IP owners; Working with PR & marketing team to build IPs’ awareness 3. Localization: plan workload; prepare translation jobs; distribute them to the best resources available; control quality and delivery
  • Licensing Manager

    Purpose Media Corp. (HTV3)
    2014.01-2018.06(4 years)
    (4 years 6 months) Research current and future programming trends; Lead licensing negotiations, including content selection, financial analysis, forecasting; Collaborate with internal teams (marketing, programming, legal, finance,operations, etc.); Analyze contents performance to drive improvements in acquisitions strategy; Use TNS data to drive continuous improvement; Support and manage relationships with content providers; Handle Licensing & Merchandise deal with IP owners; Working with PR & marketing team to build IPs’ awareness
  • TV Planner

    HTV3
    2012.11-2013.12(a year)
    (1 year 2 months) Plan schedules, implement strategy and devise high rating and revenue driving schedules; Contribute to the creation of stunts, events and themes to ensure audience growth; Ensure all programming is kept within its license periods and evaluate runs to maximize amortization; Communicate with Broadcast Operations to ensure material is processed and scheduled correctly; Work closely with the research team on consulting ratings, qualitative research, market data & information on competitor schedules as required;
  • Media Assistant

    Sachi & Sachi Media
    2011.11-2012.11(a year)
    (1 year 1 month)
  • Sales & Marketing Executive

    XoneFM
    2011.03-2011.11(9 months)
  • Programming Executive

    TRI VIET MEDIA Corp. (HTV3)
    2008.05-2011.03(3 years)
    (2 years 11 months) • Operate TV programs; • Compose Programming grids (monthly, weekly, daily); • Practice Infosys software to make report of Rating of HTV3 channel and competitors; monitor Rating of HTV3’s programs; • Supervise Booking Ads reports; • Cooperate with other departments to ensure the quality of broadcasting programs; • Make plan and schedule for using facilities in Production house; • Supervise production progress; • Other tasks assigned by Director. Achievement: Staff of the year, 2009

Educational experience

  • University of Social, Sciences and Humanities in Ho Chi Minh City

    German
    2002.01-2006.01(4 years)
  • Le Hong Phong High School For The Gifted, HCMC, Vietnam

    1999.01-2002.01(3 years)
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