Work experience

• Key Account Leader

  Eurofirms Group

  2024.04-Current

  (2 years)

  · Strategic Account Leadership: Built and managed strong relationships with key enterprise clients, ensuring deep understanding of their operational need and aligning Eurofirms ́workforce solutions with their business priorities. · Commercial Growth: Delivered approx. €4M in sales revenue in 2025, while acquiring 10+ new clients, strengthening Eurofirms’ presence in the XL client segment. · Contract Negotiation: Collaborated with service line managers and legal/operation teams to negotiate high- value agreements ensuring compliance and profitability. · Operational Excellence: Designed annual strategic account plants, optimized service delivery processes, and improved client satisfaction through data-driven performance reviews. · External Relations: Represented the company at China- Spain business association events, promoting partnerships and supporting international business development.
• Business Development Manager

  Bernard Magrez

  2021.11-2022.06

  (8 months)

  · Network Building: Supported the creation of a strong national distribution network for premium wine brands, enhancing market penetration and brand visibility. · Strategic mapping: Conducted strategic market analysis, identifying growth opportunities and building sales plans that contributed to significant volume increases. · Brand Building: Strengthened brand presence through industry events and collaboration with marketing agencies to amplify digital content。 · Performance Monitoring: Tracked distributor performance, analyzed market trends, and reported on commercial activities to guide strategic decisions.
• China Sales Manager

  SUR VALLES WINE GROUP

  2016.12-2021.10

  (5 years)

  · National Distribution management: Led Chilean wine exports to China, managing the full distribution cycle for key brands including Toro de Piedra and private labels. · Business Development: Expanded the distributor network by developing 10 new customers in 2021, strengthening regional coverage and accelerating growth. · Sales Growth: Achieved 50% YoY sales volume growth (2020–2021) and sold 1.1M+ bottles in 2021 (Jan–Sep). · Market Support and Promotion: Supported importers through active participation in trade fairs, exhibitions, and promotional events to drive sell-out performance.

Educational experience

• University of Barcelona

  MSc: Management and Creation of Innovative

  2022.09-2023.06

  (10 months)

  Coursework: Project Development and Management, Technology Management R+D, Company Innovation, Entrepreneurial Digital Business, Social Media Marketing
• ShanghaiIndustrial and Commerce Foreign Languages University

  Spanish Language and Literature

  2013.09-2016.06

  (3 years)

  Coursework: Spanish language, International Business, Chinese-Spanish Interpretation.

Languages