Work experience

• Sales & Marketing Executive

  iECHO

  2024.01-Current

  (2 years)

  iECHO is a leading Chinese manufacturer of digital cutting systems for packaging, textiles, and signage industries, with a global presence in over 120 countries. Key Responsibilities: Manage international sales inquiries and follow-up with leads across Europe, MENA, and Asia regions. Conduct product presentations and live demos (online or on-site) for clients interested in digital cutting solutions. Customize quotations and technical solutions for clients based on their material types and industry needs (e.g., printing, textile, advertising). Coordinate with technical and production teams to ensure smooth communication between client requirements and machine capabilities. Build and maintain strong relationships with distributors, agents, and end customers. Translate product documents and sales materials between English, French, and Arabic as needed. Support the company in exhibitions and international business development initiatives.
• Sales & Marketing Specialist

  CZSolution Supply Chain

  2022.01-2023.01

  (a year)

  International Sales Managed B2B sales cycle for logistics services, onboarding 15t overseas clients within first year Supply Chain & Logistics Developed digital marketing campaigns that improved lead conversion rate by Product Demonstrations 18% Collaborated with operations teamto streamline shipping schedules andinventory Training Delivery tracking CrossnCultura
• EnCommerce Coordinator

  COD Network

  2020.01-2022.01

  (2 years)

  Critical Thinking Created and managed online shops for clients across platforms(COD-basede-commerce) Leadership Translated product content into Arabic, French, and English to localize for target Basic Sign Language markets Promoted products via social media campaigns (Facebook, Instagram) to boost engagement and conversions Languages Store operations, order handling, and customer communication French
• Administrative Assistant

  STE AMRAOUI DESERT TOURS SARL

  2019.01-2020.01

  (a year)

  English Maintained office documentation, scheduling, and internal communications. Arabic Supported management with logistics coordination and basic accounting tasks. Chinese

Educational experience

• Shanghai Polytechnic University

  International Business

  2019.09-2023.06

  (4 years)

  A four-year interdisciplinary program focused on global trade, international marketing, cross-border e-commerce, and multinational business operations. The curriculum is designed to provide both theoretical knowledge and practical skills for operating in international markets, with a strong emphasis on China's role in global commerce.
• Finale international university

  Cultural Exchange & Language Foundation Program

  2018.09-2019.07

  (a year)

  An immersive preparatory program focused on cross-cultural understanding, language acquisition, and global communication. The program aimed to develop students' intercultural competence, language skills, and adaptability for international education or career environments.
• Moroccc

  Professional Baccalaureate in Accounting

  2015.09-2018.07

  (3 years)

  A vocational high school diploma focused on the fundamentals of financial and managerial accounting. This program provided strong practical and theoretical knowledge in bookkeeping, financial reporting, and business administration, preparing students for entry-level roles in accounting or further business studies.

Languages