Avery Liu Yim Yi

Female25 y/oMarketing SpecialistLive in HongkongNationality China Hongkong
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Work experience

  • 市場拓展經理/专员 (香港/印尼)

    FanRuan Software Co., Ltd.
    2025.06-Current(3 months)
  • Marketing Specialist

    Master Concept Hong kong limited
    2023.10-2025.06(2 years)
    Developed and executed strategic bi-annual marketing plans. Drove digital campaigns and events in collaboration with Sales and Google Cloud, resulting in 16+ events, 3000+ leads, and a $4M pipeline within 16 months. Implemented comprehensive digital strategies, including Google Ads, social media, and email marketing, to maximize customer engagement and product adoption. Created SEO-optimized content, including blog posts and customer success stories, to showcase Google Cloud Solutions.
  • Project Manager

    Starfish Charitable Foundation
    2022.06-2023.09(a year)
    Managed foundation projects, serving as the primary liaison with beneficiaries and their parents. Coordinated internal and external CSR events with community partner Hogan Lovells, while concurrently managing and tracking 20+ individual cases. Project & Case Management: Successfully led foundation projects and managed 20+ individual beneficiary cases, ensuring comprehensive support and detailed tracking. Stakeholder Engagement & CSR Coordination: Built strong relationships with beneficiaries, families, and corporate partners, coordinating impactful CSR events that strengthened community engagement.

Educational experience

  • Hong Kong Shue Yan University

    Bachelor of Arts (Hons) in Journalism and Mass Communication
    2019.09-2022.07(3 years)

Languages

Chinese (Cantonese)
Native
Chinese (Mandarin)
Proficient
English
Proficient
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