Influencer Strategy & KOL Management (60%): Identify, negotiate, and maintain high-level relationships with European influencer agencies and top-tier KOLs (YouTube, Twitch, TikTok). You are the face of LinkMe to the talent. End-to-End Project Execution (30%): Partner with Beijing PMs to execute high-impact campaigns. This includes everything from brief delivery and content review to managing offline presence at major events like Gamescom. Market Intelligence (10%): Act as the "European Eyes" for the Group CEO and BU Heads. Report on competitor moves, trending content formats, and regulatory shifts in the EU market.

Minimum 5 years in Media Management, PR, and Influencer Marketing. Fluency in English AND either French or German is mandatory. Understand European consumer habits but can navigate the fast-paced, "996" influenced efficiency of a Chinese global tech firm. Deep knowledge of the Gaming/Gaming Publishers, and influencers (KOL) landscape. Comfortable with remote work and - ideally - willing to travel to Beijing twice a year for strategic alignment.