Yuta

Business Development
MaleSales representativeLive in JapanNationality Japan
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Summary

Graduated from Tokyo Metropolitan University with a Bachelor's in Business Administration and completed additional studies at Koblenz University of Applied Sciences. Currently working at Geekplus Co., Ltd. in a business development role, leveraging expertise in go-to-market strategy, integrated marketing, and e-commerce marketing to drive business initiatives and impactful results. At Geekplus, contributes to advancing strategic growth through innovative approaches and market insights, building on prior experience leading marketing strategies for Razer Inc. and Anker Japan. Committed to fostering collaboration across teams and partners, with a focus on creating customer-focused campaigns and achieving business objectives in alignment with organizational goals.

Work experience

  • Business development

    Geekplus Co., Ltd. | 株式会社ギークプラス | Geek+
    2025.05-Current(a year)
  • Marketing Lead - Japan Market

    Razer Inc.
    2022.12-2025.04(2 years)
    Led all Japan marketing for the Peripherals (mice, keyboards, headsets) and Laptop categories—with a clear mandate to grow the business. Owned local strategy, execution, and performance while aligning resources and priorities with global and APAC teams. - Led growth-driven go-to-market & integrated campaigns for launches and evergreen programs (content, PR, social, retail, e-commerce). - Drove demand generation and sell-through growth via seasonal e-commerce (incl. Amazon) and retail sales promotions aligned to business targets. - Managed stakeholder communications across media, social communities, major retailers, distributors, and esports partners. - Built and managed esports team sponsorships; integrated team assets to accelerate awareness and category demand. - Ran influencer programs and fan/community events; hosted press briefings as MC/presenter to amplify product messaging. - Directed creative/PR agencies and distributor marketing teams to deliver on-brand, on-time execution at scale. - Partnered closely with Global HQ, APAC (Singapore), Sales, PR, and Product to align goals, share market insights, and deploy resources for growth. Show less
  • Associate - E commerce and Marketing

    Anker Japan (アンカー・ジャパン株式会社)
    2021.04-2022.11(2 years)
  • E commerce and Marketing

    Anker Japan (アンカー・ジャパン株式会社)
    2019.04-2021.03(2 years)

Educational experience

  • Tokyo Metropolitan University

    Bachelor of Business Administration - BBA, Business Administration and Management, General
  • Hochschule Koblenz (Koblenz University of Applied Sciences)

    Bachelor's degree, BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
    1年間の交換留学
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