Work experience

• SENIOR CONTENT WRITER

  Yashika Ranjan

  2022.11-Current

  (3 years)

  Created social media calendars that successfully converted searches into client’s leads. Handled 11 clients at a time catering to different niches such as jewellery, hospitality, solar energy, etc. Developed client pitches which has resulted in their conversion ratio of over 50%. Revitalized Jaipur cafes with imaginative names and innovative concepts in collaboration with interior designers. Crafted brand tones, profiles, and portfolios for clients. Assisted the designers in logo ideation. Executed FOMO campaigns for the hospitality industry. Writing news stories related to the auto industry. Click to check. Crafting trending and engaging ideas for social media, making the CarDekho Instagram page appealing to non-auto enthusiasts as well. Restarted a dead section on the website, 'Tips and Advice' (blogs), and successfully achieved Google rank 1 on all blogs by outperforming tough competition, growing the previously stagnant section by 9x within a month. Shared innovative ideas for website designing to enhance content visibility and reach. SHARK TANK CLIENTS- Sahayatha | Scrap Uncle | Dobieefoods | Forever Modest Crafted product descriptions for Amazon and Flipkart with the correct keywords. Created engaging website content. Conducted audience research, competitor analysis, and content performance evaluation to develop a winning content strategy. Stayed up-to-date with trends and memes for creative content creation. Devised paid campaign strategies and managed social media calendars. Led and coordinated the social media team while managing client interactions.
• SENIOR CONTENT WRITER

  YELLOW HOUR

  2021.09-2022.09

  (a year)

  SKILLS Authored creative content for website blogs in various areas such as tech, real estate, HR, and recruitment. Prepared social media calendar for Yellow Hour and its client ‘Land Science’. Revamped the website content and prepared whitepapers. Researched various crucial aspects of the company. Worked with social media influencers to provide them scripts. Content Writing Copywriting SEO Blog writing Creativity Remote Team Player ACHIEVEMENTS Achieved a certificate of creative writer in 2016. Best Remote Team Player in CarDekho.com
• CONTENT WRITER

  SCOTTISH SARK

  2019.11-2020.12

  (a year)

  Generated original web content on lifestyle and fashion. Wrote articles related to the niche. Acted as the first point of contact for all commercial inquiries.

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