Work experience

• Regional Sales Manager

  Hikvision MENA

  2023.09-Current

  (2 years)

  (1 year 8 months)
• Product Manager ( Western Digital & SanDisk )

  Redington Gulf

  2021.10-2023.09

  (2 years)

  8 years 10 months
• Channel Sales Manager ( Western Digital & SanDisk )

  Redington Gulf

  2016.04-2021.09

  (5 years)

  (5 years 6 months)
• Sr Channel Sales Account Manager

  Redington Gulf

  2012.12-2016.04

  (3 years)

  (3 years 5 months) •Leading business planning and performance management of channel partners, including development and execution of joint sales plans & local area marketing •Achieving all revenue/sales targets and margin target and cross-selling trend systems & services in-line with the Area Business Plan and working closely with the Marketing Team to produce sales collateral for the target market •Formulating and implementing a highly collaborative comprehensive strategy throughout the product lifecycle •Entrusted with the responsibility of identifying and acquiring new customers and managing the sales process for new prospects, from initial contact till closure •Networking with key clients for product promotion as well as for conducting other promotional activities to generate new Business avenues •Managing major dealers of the region with focus on increasing business by providing them complete strategic, logistical and operational assistance for products such as Dell, HP, Acer, Lenovo, Toshiba, WD, SanDisk, Imation, Emtec, Belkin, Targus, Microsoft, TDK, Symantec, I-Life, & Western leaf. •Executing key account plans, managing and reporting sales funnel along with reporting of business trends and area performance to the senior management •Playing an instrumental role in conceptualizing and implementing key account strategies along with Key Account Sales Leader •Monitoring channel partner capability and capacity management •Performed monthly sales forecasting and competitive analysis to determine accurate performance levels and need for growth into current and additional vertical markets •Coordinating with Category Head & Sales Teams and harnessing strong business relationships at all levels with all channel partners •Administering involvement of company personnel, including support, service, and management resources, in order to meet partner performance objectives and expectations •Supervising the implementation of margins and channel management and sales promotion programs
• Channel Sales Account Manager ( DELL,HP,ACER

  Metra Computer Group FZCO

  2010.10-2012.11

  (2 years)

  (2 years 2 months) •• Entrusted with the responsibility of managing the channel sales, achieving sales targets and reporting directly to Sales Director • Identified and acquired customers through meetings and producing booking including customer trainings • Interfaced with existing registered customers face to face, through telephonic or via e-mail and resolved their queries related to product options through different communication channels • Ensured product availability and entered complex orders into system • Interacted with existing registered customers and gathered feedback along with promoting the brand • Collected market information related to competitor activities & performance and developed strategies to compete with market trends • Directed the coaching and development of channel partners; guided them in achieving positive results using value-based selling • Coordinated with Support, Marketing & Pricing and Sourcing Departments in order to support partner’s product requirements, promotions and so on • Conducted regular follow-ups with the customer throughout the cycle till the delivery of their order • Maintained and updated accurate data in the system and integrated data of dedicated accounts • Facilitated customer-specific pricing through constant communication with product managers; built and developed strong relationships with re-sellers
• Sales Representative

  Al Futtaim Toshiba

  2008.04-2010.10

  (3 years)

  (2 years 7 months) • Performed activities related to in-store promotion for customers at Toshiba store or major retail store (C4r, Jumbo, and Jacky’s, Plug-in and so on) including demonstrations for product features • Involved in persuading clients for purchasing Toshiba Laptops, Net Books and Hard Drives; interacted with customers for resolving their software or hardware faults • Delivered after sales support of installation, setup, configuration, migration, upgradation & maintenance of laptop, OS, software and related peripherals • Troubleshot errors in Windows including formatting of laptop, installing antiviruses and other internet security applications • Executed sales promotional activities and provided customer feedback to Toshiba Gulf and Al-Futtaim • Documented daily stock & sales details and reported to Account Manager at Al-Futtaim and Toshiba Gulf
• Store Manager

  R.P.G.CELL U COM

  2007.05-2008.04

  (a year)