In charge of building sales strategy to deliver business targets at 3P retailers, direct stores and BTB. Perfect execution to delight our shoppers across all Channel. Building solid partnerships and unlocking growth potential. Leading and develop large sales team including Account, Field and BTB Member of French Leadership Team

(1 year 6 months) Torcy, Île-de-France, France En charge de piloter la stratégie commerciale Pro et Consumer, dans les réseaux spécialistes, DIY et e revendeurs. Management d’équipes commerciales larges (70 personnes), commerciaux, merch, Kam pour développer le CA de la marque ainsi que l’expérience client en magasins et sur les plateformes digitales

8 years 1 month (1 year 11 months) Lead a large team of people to deliver perfect instore execution and sell out targets on Dyson products. Define instore retail strategy including store visits frequency and execution monitoring to drive engagement and sell out. Drive Training Team to develop internal team instore through National Trainig Summit (2 a year), mystery shopping visits and regular field visits. Engage with external retailer partners (trade shows, national conventions, DysonRoadshow) Drive change with new approach of field structure KPI and targets for Area Managers. Sales force project Management to reset Field Dashboards and control full activities on a daily basis. Around 700 stores to control including 150 controlled doors by Area Managers, 70 demonstrators and 4 Merchandisers. Collaborate strongly with retail activation team to control trade marketing activities instore through Sales Force questionnaires (Merch) and report on campaign performances to support Kams contract enforcement. Lead annual budget of internal and external demonstrators

In charge of Auchan with international negotiations (France, Spain, Portugal,Italy) Conforama Department stores (BHV, Galeries Lafayette) Metro Cash & Carry DIY channels (Kingfisher group- International negotiations) In charge of new channels => Business development with 2 main key accounts: Leroy Merlin Aubert (leader on childcare products) new openings in the beauty sector: Sephora (international negotiations)

En charge de EMC (Monoprix, Casino) Grands magasins (BHV / Galeries Lafayette) Intermarché

(3 years 11 months) In charge of Boulanger, Carrefour, Pixmania, Système U, Metro Cash & Carry and sport optic dealers Commercial negotiations (national distribution contracts, product referencing,flyers, online promotions,...) Implementation of marketing and trade marketing strategy Training programs with major dealers (Carrefour) Assure Nikon presence on major dealer events (exhibition shows,...)

(3 years 2 months) In charge of East of France (based in Strasbourg) responsible for turnover development in the whole french distribution (hypermarkets, chain stores, wholesalers,...) Training of dealers sales force (up to 10 sessions a year) In charge of regional accounts (Coop Alsace/Rond Point in Alsace region,Système U Alsace/Bourgogne Region) Promotion of Philips domestic appliances products Marketing project on new product launching (market analysis,recommendations,...)