Work experience

• Country Manager

  "alfred karcher se & co. kg"

  2019.03-Current

  (6 years)

  • Further support of the open subsidiary in Belarus; • Development of sales strategies for distribution channels for 2019-2020; • Main focus to the group of engineering solutions, direct sales and dealer development; • summarizing analytical information about competitors, developing and implementing effective countermeasures; • Organization of internal certification of partners (including mystery shoppers); • Partner seminars, including direct sales of household and professional products. On-line training;
• Member of the team of opening representative office karcher

  One year project in Belarus

  2018.03-2019.03

  (a year)

  Responsibility area: • Expansion of the dealer network (10 major customers, main customer growth - 35%); • sales planner filling (2018 - by 180%); • support and development of direct sales and engineering solutions; • Increasing the number of loyal end customers by 30%; • Development of efficient marketing programs 2018, preparation of a plan for 2019, promotions (salesgrowth of 15%); • warehouse planning; • Creation of price lists, market positioning; • Budget defense for 2019;
• Country manager

  "Alfred karcher gmbh & co. kg

  2016.09-2018.03

  (2 years)

  • Sales support in entrusted countries (Belarus, Moldova, Kazakhstan and Caucasus countries); • sales planner filling (2017 by 115%); • Development of sales strategies for sales managers (sales growth to 20%); • Product training (participants: more than 500 people); • increasing demand for Woma products in the EE region, special training in Woma products; • Support at the opening of 3 new Kärcher centers in the region; • Analysis of the competition activities for the purpose of business expansion; • Organization of meetings with regional customers (gained 5 new customers);
• Product manager

  "Alfred karcher gmbh & co. kg

  2016.01-2016.09

  (9 months)

  Analysed the marketplace and design a market strategy based on the product range Made research for and capitalizing on new products opportunities Managed Positioning and Branding for the product range Advised in positioning the product to understand the marketplace and customer needs Conducted product seminars Worked closely with the sales and marketing departments to develop the sales and marketing strategy Completed communication in the region with the product management on all matters relating to the products, information and technical part
• Dealer development manager

  "alfred karcher gmbh & co. kg

  2015.02-2016.01

  (a year)

  Communicated and supported of the existing dealers network Studied and improved operating situation of deals and detection of weaknesses Provided recommendations according to Kärcher requirements Communicated with all operational and current issues I have made marketing research for understanding the markets and product range which are needed Established and implemented process to separate ways of dealer attraction to different clients Created the plan and implemented it with the respect to increase demand of our products in region Conducted the trainings, was involved in demonstrations, worked close with dealers in all directions
• Team-leader of Development dealer network department

  Alfred

  2014.03-2015.02

  (a year)

  Managed company’s annual turnover, company’s receivables by 20% with respect to advisory services to the customer on legislation issues and effective work with the clients Searched for new clients, signing the terms of cooperation, organized and executed dealer- meetings Monitored regulatory activity of tender rules Created and implemented the discount program, planning the annual line of goods and coordination with other channels (DIY, Direct channel) Cooperated globally and strategically with new and existing customers by developing and raising their level of competition and creating competition to other brands Managed the department (3 people)
• development manager of dealer network

  Alfred Kärcher, Ukraine

  2013.03-2014.03

  (a year)

  Communicated and supported VIP partners with respect to accomplish planned turnover, marketing support and maintenance participation in tenders and discount programs Opened new channels, decreasing receivables Organized and executed equipment/technology demonstration, scheduling meeting in different cities in Ukraine, direct interaction with CEO biggest markers and dealers (Epicentr, Metro, NovaLinia, Practiker and etc.) Prepared the report of the realization and costs of the project in every cities
• Expert of product training

  Alfred Kärcher, Ukraine

  2009.12-2012.03

  (2 years)

  Worked with the network clients (Epicenter, Metro, Nova Linia, Praktiker, Obi and etc), created dealer networks and organized equipment demonstration Organized trainings on strategic products in Ukraine, Moldova, Belorussia and Kazakhstan
• Manager of network and active object sale

  “Global engineering group”, Ukraine

  2007.08-2009.10

  (2 years)

  Ensured fulfillment of quarterly and year sales plan, monitoring market with respect to promote new and support existing products Developed dealer networks
• Marketing specialist with networks

  "robert bosch"

  2006.06-2007.08

  (a year)

  Managed and renewal day-to day, weekly, monthly, quarterly and yearly statistics and reports of sales Organized and performance presentation of new products, action and trainings for new sellers

Educational experience

• National University of Food Technologies

  «Business economy and law»

  2005.01-2008.01

  (3 years)
• National University of Food Technologies

  «Engineer of sugar and sweeteners»

  2002.01-2007.01

  (5 years)

Certificates