MR.PICHET's Resume

MR.PICHET

Regional Sales Manager

Male

55 y/o

Regional Sales Manager/Supervisor

Live in Thailand

Nationality Thailand

Summary

B2B solution sales professional with a strong technical background. Currently expanding into smart home and property tech segments, with proven ability to engage system integrators, engineering teams, and innovation groups on projects applicable to residential and hospitality use cases. Connectivity: Wireless Modules: 5G, LTE, LoRa, Short Range, Sub-GHz, M2M, SoM Board, IoT, GPS/GNSS, Antenna, Connectivity (Global SIMs) Application in smart home / property: - Smart lighting, HVAC control, energy monitoring - Voice-controlled assistant, delivery robot, real-time building monitoring - Multi-device interoperability (Zigbee, Matter, LTE) Programming: C/C++, Assembly, Pascal, Delphi, LabVIEW Hardware: Hardware/Software Design, Interfacing, Microcontrollers & Processors Technical Knowledge: ST, Freescale, TI, NXP, Cypress, ADI, Cypress, Maxim, Tyco TRAINING •Product training: ST, ADI, TI, Freescale, MAXIM (USA), On-Semi, Tyco, Molex, OSRAM, Avago •Tools and processes for Sales & Marketing •Professional Business Skills for Sales & Marketing Welcome to ST Sales & Marketing •Business Excellence at ST While I have not directly sold to property developers or hotel owners, I have strong B2B solution selling experience and a clear understanding of how to engage engineering, procurement, and innovation decision-makers. I am able to quickly learn new industries and tailor proposals to developer and hotel use cases.

Work experience

Regional Sales Manager
QUECTEL WIRELESS SOLUTION CO., LTD
2019.10-Current
(7 years)
Manage and support current local distributors in Thailand and identify new distributors to expand business in Wireless Modules (Cellular, short-range, LPWA, GPS/GNSS), Antenna, Connectivity, and platform solutions. Own and achieve/exceed sales targets within assigned accounts in Thailand. Develop and execute strategic plans to achieve sales targets and expand the customer base. Build, maintain, and strengthen long-term relationships with customers, including R&D, Sourcing/Purchasing teams, and C-level executives. Partner with both direct and indirect customers to understand their business needs and objectives. Effectively communicate value propositions through proposals and presentations. Act as the primary contact for direct customers and distributors. Presented IoT solutions to partners and clients, effectively communicating technical concepts and driving business engagement by organizing technical events with 20–30 attendees. Main Customers / Distributors: Local Distributors: Electronics Sources, Venus Intelligent. Global Distributors: Arrow, Avnet, MEDS Technologies, Weikeng international. Customers: Forth Corp, Neotronica, ADT, Aerial Comms, DTC Enterprise, E-Tuk Factory, Teletronik, GPS-Asia, GPS-Siam, RV Connect, eLoc8, Lekise, L&E, Chysoft, Data Product, GreenIO, SAMART Corp, Octa-Lanes, Freewill Fx, Sunnex, Infinite, Bluechips Microhouse etc. Smart Living & Property Engagement Engaged with Sansiri innovation team on AI Box, delivery robot, and smart command centre — use cases directly applicable to residential smart home deployment. Discussed smart home platform requirements with SCG (mind platform), covering multi-device interoperability (Zigbee, Matter) for property developers. Worked alongside system integrators and engineering teams on technology selection for commercial and residential building projects.
R&D Manager
UTAC THAI Limited
2017.07-2019.09
(2 years)
Defined new packages/products and potential package roadmaps. Supported feasibility reviews for new packages and new product introductions (NPI). PROFESSIONAL EXPERIENCE. Researched IC packaging market trends and new product development opportunities. Proposed new technology roadmaps in collaboration with cross-functional teams. Conducted feasibility studies based on customer requirements and end-product applications. Coordinated design, process, and equipment capability assessments. Led R&D initiatives for IC package design and process development, such as QFN and Cu-Clip packages.
FIELD APPLICATION MANAGER
AVNET TECHNOLOGY (THAILAND)
2010.09-2017.06
(7 years)
Created demand for Avnet’s product lines in Thailand. Supported market development in industrial, consumer, automotive, and lighting sectors. Monitored industry trends and identified opportunities, threats, strengths, and weaknesses. Sought out new clients and expanded customer networks through business development and networking activities. Managed renewals for both existing clients and prospects, including preparing related documentation. Planned, attended, and followed up on trade shows, meetings, and special events to develop sales leads and generate future business. Promoted and proposed semiconductor products to customers. Supported customers in designing their applications by providing reference designs, R&D support. This experience built strong skills in technical consultation, solution selling, and engaging cross-functional decision-makers — directly transferable to smart home project sales.
Senior Sales Engineer
STMICROELECTRONICS ASIA PACIFIC PTE. LTD. (Bangkok Representative Ofice)
2005.10-2010.04
(5 years)
Ensured design-in implementation and technical support of products for OEM and consumer customers. Maximized design-ins across the entire product portfolio. Used market knowledge and technical expertise to identify new opportunities and propose the most suitable technical solutions to customers. Contributed to establishing strategic cooperation with other ST divisions and external partners. Delivered technical presentations on new products to customers. Took responsibility for sales revenue performance. Main Customers: Sony Technology (Thailand), Thaicom PCL, JVC Thailand, Samina-SCI, Cal-comp Electronics (Thailand), TCL-Thomson. Achievements: Secured D-Win and BIZ-Win Set Top Box (DVB-S) projects at Thaicom. Distributors: Yosun, Ingram Micro, Future, Arrow, Hakuto.
MCU Technical Marketing Engineer
STMICROELECTRONICS ASIA PACIFIC PTE. LTD. (Bangkok Representative Ofice)
2003.05-2005.09
(2 years)
Promoted ST MCU products to key home appliance customers such as Intronics, Prevalence, Leonics, Major Industry, Syndome and Hatari. Assisted customers in writing MCU coding in C language and Assembly. Coordinated with local tool makers to develop and produce low-cost tooling. Conducted technical marketing training for customers and distributors. Participated in public seminars and exhibitions.
R&D Manager
GPV ASIA (THAILAND) CO., LTD
2000.05-2003.06
(3 years)
Participated in preparing quotations for all R&D projects together with Sales, Project Management, and Customer Support teams. Maintained a high level of expertise in PCB design, software/firmware development and test system implementation. Collected and reported monthly Key Performance Indicators (KPIs) to identify trends and opportunities for improvement. Approved electronic parts and components according to customer requirements. Controlled related documentation and maintained filing systems in accordance with procedures. Redesigned ECU for Volvo based on the C166x Infineon MCU to newer version. Developed ATE based on customer requirements. Achievements: Supported transfer projects from Denmark to Thailand. Conducted research and development for ATE Systems. This experience built strong skills in technical consultation, solution selling, and engaging cross-functional decision-makers — directly transferable to smart home project sales.

Educational experience

king mongkut's institute of technology ladkrabang
Diploma in Computer Engineering
Rajamangala Institute of Technology North Bangkok
Certificate in Electronics
Military Technical Training School