Work experience

• Project Sales Manager

  Hyvision Technology LLC, UAE

  2023.08-Current

  (2 years)

  Leading project sales across Dubai and the Northern Emirates, with a focus on surveillance, ELV systems, and smart building technologies. Developing and maintaining strategic client relationships to drive repeat business and long-term partnerships. Spearheading business planning initiatives and coordinating with cross-functional teams to ensure timely project delivery. Managing full sales lifecycle, from Pre-Sales consultation and tendering to post-sales support and revenue recognition. Collaborating closely with vendors and channel partners to align offerings with customer requirements and market trends.
• Brand Manager

  Hassoun Communications, UAE

  2021.09-2023.07

  (2 years)

  Analysed data and trends; transformed data into actionable insights that sales team can use for future campaigns. Spearheaded brand strategy, market positioning, and competitive analysis for IT & security solutions, enhancing market share. Delivered insights-driven sales strategies by analysing performance metrics and market trends. Collaborated with internal stakeholders (sales, logistics, procurement) to ensure operational efficiency and timely project delivery. Transformed data insights into actionable sales strategies, optimizing campaign performance and revenue growth.
• Sales & Project Consultant

  Phoenix Technologies, India

  2017.01-2021.08

  (5 years)

  Developed sales strategies and market penetration plans, securing key projects in surveillance, Fiber optics, and IP telephony. Oversaw full project lifecycles including procurement, installation, and post-sales support, ensuring profitability and customer satisfaction. Built and maintained long-term relationships with clients, ensuring recurring business and high retention. Managed end-to-end project lifecycles, from scoping to execution, ensuring profitability and client satisfaction. Conducted competitive benchmarking, positioning offerings against rivals like Dahua, UNV, Sparsh and CP-Plus.
• Business Development Executive

  D-Link, Middle East

  2015.02-2016.12

  (2 years)

  Identify and pursue potential customers or clients through various lead generation methods, such as cold calling, networking, referrals, and digital marketing strategies. Pioneered D-Link’s Fiber Optic & Surveillance Solutions in KSA, winning projects against industry leaders. Built channel partner networks, negotiated contracts, and managed sales pipelines with CRM tools. Delivered product demonstrations and sales presentations, aligning solutions with client security needs.
• Business Development Executive

  Tawasol Network Solution, Saudi Arabia

  2008.06-2015.01

  (7 years)

  Deliver compelling sales presentations and product demonstrations to showcase the value and benefits of the organization's products or services. Effectively communicate how they can address the prospect's specific needs and provide solutions. Set and achieve individual and team sales targets or quotas. Develop strategies and action plans to meet or exceed sales goals within designated timeframes. Regularly track and report progress towards targets. Effectively manage the sales pipeline by tracking leads, opportunities, and deals at various stages. Keep accurate records of all sales activities, customer interactions, & deal-related information using customer relationship management (CRM) tools. Maintain strong relationships with existing customers to foster loyalty and generate repeat business. Continuously engage with customers to understand their evolving needs, address concerns, and upsell or cross sell relevant products or services.

Educational experience

• Jodhpur National University, Jodhpur

  Bachelor of Business Administration

  2009.01-2012.01

  (3 years)

Languages

Certificates