• Member of the Regional Steering Committee for this global provider of IPTV, video streaming and digital signage solutions • Shape the pre-sales strategy and regional direction in 19 countries in the Middle East, Levant, North Africa, Turkey & Europe -promoted in April 2021 from Solutions Manager to Solutions Director • Oversee channel partner sales serving a multisector B2B client portfolio – covering Broadcast, Banking, Military, Government, VVIP Private Residence, Aviation, Stadiums, Corporates, Oil & Gas, Education, Healthcare and Hospitality• Positioned as the Regional Technology Head due to robust client relationships and regional market expertise• Lead and develop a team of 6 sales and technical staff to drive the design, presentation and deployment of client solutions – mentored junior talents into accomplished professionals, building a loyal and high-performing team• Influence product development – collaborate closely with the Product Management team and work with multiple consultants to secure approval for product and solution designs matching the quality of international best-practice standards• Establish and nurture relationships with client C-suite – provide data-led insights, educate and support leadership teams and present to technical teams and large audiences to drive product/solution adoption• Build strong internal and external stakeholder relationships with product teams, channel partners and clients, maximizing corporate resources to achieve sales objectives

• Strategically engaged channel partners providing pre-sales, post-sales and deployment support to troubleshoot, solve business problems and drive growth in the Middle East and Africa markets• Liaison and main point of contact representing the company to channel partners, technology partners and clients – viewed as a trusted advisor delivering technical accountability and maintaining expert product knowledge • Led a 3-member support engineering team in the UAE and South Africa – coached and guided the team to provide efficient service• Managed relationships with 60+ regional channel partners and technology partners – built strong relationships with partner technical teams, offering support and technical expertise for VITEC products. Explored collaborative opportunities with technology partners • Enabled sales teams to grow the business – facilitated communication with channel partners, supported with best-fit product recommendations, responded to tenders and provided on-site and online technical support• Enhanced product adoption and satisfaction by training partners, end-users and internal staff - conducted bespoke need-based monthly sessions for partners and clients (on-site, remote and in-office) and ad hoc internal team training

Network Support Engineer Level 2