Work experience

• Business Development Consultant (Korea and Hong Kong Market)

  Uni-edit English Editing and Translation

  2024.10-Current

  (a year)

  Leveraged AI tools to extract and organize a database of 12,000+ professor emails from Korean, Taiwanese, Japanese and Hong Kong university websites. Drove targeted outreach through LinkedIn and personalized email campaigns, boosting engagement and client acquisition. Collaborated with the CEO and Project Manager to implement direct marketing strategies tailored to academic audiences. Translated and localized content for the Korean website, improving accessibility and user experience for Korean-speaking users.
• Account Manager

  AmCham HK

  2024.01-2024.09

  (9 months)

  2 years 7 months Team Sectors: Financial Services, Healthcare & Pharmaceuticals, Law, Technology, Apparel & Supply Chain, Transportation & Logistics Managed and cultivated high-level relationships with C-suite executives and directors across six key industries (Sports, Insurance, Technology, SMEs,Education, Healthcare), providing strategic consulting on market positioning and corporate relations. Managed industry-specific committees across the above sectors, building strong relationships with committee chairs, organizing regular meetings and events, and actively promoting industry development within the Hong Kong market. Surpassed sales targets by 200%, generating 1.7 million HKD in 2023 through memberships, sponsorships, venue rentals, marketing solutions, events, and renewals. Designed, organized, and executed high-impact executive events, including roundtables, networking mixers, panel discussions, site visits, and policy meetings, overseeing the full event cycle from planning to execution. Promoted from Associate Account Manager to Account Manager within 1 year and 10 months, demonstrating strong performance and leadership in account and community management.
• Associate Account Manager

  AmCham HK

  2022.03-2023.12

  (2 years)

  (1 year 10 months) The American Chamber of Commerce in Hong Kong is one of the largest American Chambers outside the US, the largest international chamber in Hong Kong and one of the most dynamic and influential international business organizations in the Asia-Pacific region.
• Marketing and Sales Assistant

  NuFitness Asia

  2020.07-2021.06

  (a year)

  Developed and implemented marketing and sales strategies, boosting brand visibility through social media management and content creation. Launched a subscription-based fitness supplement plan, an affiliate marketing program, and a university discount initiative, expanding revenue streams and customer reach. Increased sales through multi-channel approaches, like social media campaigns, direct sales at events, and personalized customer interactions. Managed product inventory, tracked sales performance, and optimized business operations using Shopify.
• Environment, Health and Safety Intern (Operations, Local Market)

  l'oreal

  2020.01-2020.06

  (6 months)

  Assisted management in preparing meeting minutes, presentations, and data reports. Authored internal newsletter articles showcasing L'Oréal’s sustainability partnerships, reinforcing the company's CSR efforts. Designed a safety inspection checklist using iAuditor for L'Oréal boutiques across Hong Kong, standardizing compliance monitoring. Conducted an inventory optimization project at ATL Logistics Centre, utilizing Excel to streamline warehouse organization and improve operational efficiency.

Educational experience

• The Hong Kong University of Science and Technology

  Global China Studies
• American International School of Guangzhou

  International Baccalaureate

Certificates