●Led the definition and execution of regional commercial strategies for utility-scale BESS, identifying priority markets, target customers, and go-to-market approach across selected international regions. ●Built and qualified a 15 GWh pipeline of utility-scale and hybrid BESS projects, working closely with utilities, IPPs, developers, EPCs, TSOs and DSOs to prioritize bankable and high-conversion opportunities. ●Managed and developed a cross-functional team of 6 (sales and technical/commercial profiles), setting clear objectives, KPIs, and execution plans to ensure alignment with business targets. ●Established and strengthened long-term relationships with key stakeholders, positioning REPT Battero as a strategic technology partner rather than a pure equipment supplier. ●Negotiated and structured multi-million-dollar BESS contracts, ensuring commercial competitiveness while complying with grid codes, technical requirements, and project financing constraints. ●Existing relationships with data center operators, EPCs, and integrators. ●Regular customer visits and on-site support during inspections and technical evaluations ●Developed an integration-oriented business model through strategic partnerships with technology providers, EPCs, and system integrators to support scalable growth. ●Provided continuous market feedback to product management and R&D teams to ensure alignment of the product roadmap with evolving customer and project requirements.

●Spearheaded the creation and execution of tailored regional strategies for specific markets within the utility-scale battery storage sector, originating a pipeline totaling 15 GWh across EMEA and LATAM and effectively prioritizing high-potential opportunities to expand market presence. ●Led initiatives to establish and strengthen relationships with key utility companies, regulators, and project developers. Negotiated and secured multi-million-dollar contracts, aligning them with strategic priorities and fostering long-term partnerships. ●Directed a team of sales professionals, setting clear objectives and performance benchmarks. Implemented training and development programs that enhanced team skills, resulting in a 15% increase in productivity and a 25% improvement in overall sales outcomes. ●Conducted comprehensive market research and competitive analysis to identify emerging trends and potential opportunities. Developed competitive strategies and formed strategic alliances that aligned with the company's goals, positioning it as a sector leader. ●Advised on product R&D to align with market trends and customer needs.

●Led Microgrid Solutions Sales Team, contributing significantly to the identification and development of projects in collaboration with key partners. This involvement included coordinating initiatives throughout the project development cycle, aligning them from site selection to technical implementation, and seeking opportunities to enhance project profitability. ●Negotiated 2 GWh EPC contracts, showcasing strong negotiation skills and playing a part in improving project profitability with large utility scale customers. ●Led proposal preparation for large-scale UPS lithium battery solutions for data centers (>400 MWh), coordinating technical, commercial, and financial inputs. ●Worked directly with data center customers and partners during solution definition, technical discussions, and commercial negotiations. ●Supported UPS and energy storage system design aligned with mission-critical power requirements. ●Coordinated interdisciplinary efforts with team members from finance, engineering, system optimization, permissions, and planning to product pricing and margin within company guidelines.

●Responsible for international expansion of different companies within the portfolio in renewable field. ●M&A, Project Financing, IPP, PPA. Led M&A for 400MW PV and BESS leading supplier and technology selection ●Originated and Negotiated 200 MW PV + BESS/UPS development. ●Created and implemented business strategy and action plans ●Created and Established an Investment Platform Jointly with Renowned Renewable fund of 10M USD of development funds. ●Originated and negotiated 2GWh of BESS pipeline. ●Negotiated EPC and Cooperation agreements with different stakeholders including MoU, Consortiums, Codev and JV agreements.

●Negotiated, prepared, and closed turn key and framework agreements with clients and partners for an aggregated capacity of 1.250 MW ●Performed research to uncover potential target areas, markets, and industries working closely with government agencies. ●Led successful international reverse auction tenders for large utility scale bid including EPC + Finance Structures ●Led proposal preparation for UPS and BESS solutions for data center and colocation projects, supporting sales and project development. ●Built a pipeline of opportunities across new markets of total capacity of + 750 USD contributing achieving company sales targets. ●Engaged customers during site visits, technical reviews, and project execution phases, ensuring alignment with power and reliability requirements. ●Uncovered and qualified prospects and sales opportunities in targeted markets using strategical alliances for new Business Lines, such as BESS, PV and Colocation Projects.

●Orchestrated the establishment of the company in a new market, managing complex construction and local licensing, showcasing exceptional entrepreneurial vision and adaptability. ●Secured a transformative contract for a 250 MW encompassing Engineering, Procurement, and Construction (EPC), robust financing, and long-term Operations and Maintenance (O&M), including 25 years O&M Contract and UPS supply. The contract, valued at a substantial 180 M USD, highlighted exceptional negotiation and deal-making expertise. ●Strategically facilitated financial closure through ECA finance, ensuring substantial funding coverage of up to 75% of the overall contract, showcasing financial acumen and partnership collaboration. ●Conducted comprehensive analysis of competitor activities and market trends, providing critical insights that steered strategic decision-making and operational planning.