FAHAD

Director, Sales Compensation and Incentives
MaleGeneral Manager of Sales/Vice President of SalesLive in United StatesNationality
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Work experience

  • Director, Sales Compensation and Incentives

    Schneider Electric
    2023.09-Current(3 years)
    • Successfully managed a team of 33 professionals, including Sales Incentive Business Partners, SIP Admins, and a Manager overseeing 20 analysts, with an additional team in the Philippines led by a local manager. • Spearheaded compensation strategy for 15 Business Units within US operations, supporting over 2200 sellers and managing $90M+ in incentives annually. • Collaborated with BU leaders to develop a 3-year compensation strategy, aligning with their business objectives and designing incentive plans for sellers based on the established strategy. • Worked closely with the SVP of Operations and the VP of Finance to analyze growth rates and accruals, ensuring alignment with financial objectives. • Partnered with Offer Management leadership to ensure the accuracy of crediting rules for plan designs. • Developed a comprehensive large and mega deal policy to incentivize and motivate sellers based on the size and margin of the project. • Liaised with the NAM country president for plan approval and rollout. • Drove automation and standardization for multiple compensation processes within the US operations, resulting in significant efficiency gains and cost savings of over $200K within one year.
  • Area Sales Manager

    Schneider Electric
    2021.06-2023.08(2 years)
    • Lead a team of 15 sales professional including a manager for the Southern California area. Primarily responsible for selling the Square D brand of Schneider Electric. • Grew orders by 33% ($216M) in 2021 and 23% ($260M) in 2022, an increase of almost $100M in 2 years • Increased area shipments by 24% ($184M) in 2021 and 11% ($197M) in 2022, an increase or $50M in 2 years • Grew market share in double digits in certain territories within the area over a 3-year period. • Attracted, developed, and retained talent by providing a positive work environment to support personal growth and career advancements. • Accurately forecasted orders by staying in close communication with the sales team. • Responsible for 71 distributor locations in Southern California. Collaborate internally and externally to support YoY sales growth through account planning, forecasting, and inventory management. Motivate distributors to use digital tools for self-sufficiency and better customer experience. • Lead the cross-business initiative for Schneider Electric. This involved bringing different division like ASCO, Digital Power, Buildings, Microgrid, APC, Services, and consulting engineers together to achieve the "One" Schneider approach, share leads and win together. • Lead the team in achieving our digital power goals by adding layer II Power monitoring software for our end customers. Projects included connected products and software. Team surpassed their goal by 40% in 2021. • Apply consultative sales approach to help customers understand the sustainability vision of Schneider Electric. This includes teaming up with Microgrid, GreenStruxure, AlphaStruxure, Digital Power, and eMobility business units within the California market. Awards: Champions Club 2021 given by Schneider Electrics biggest channel partner in US for outstanding performance in relationship management
  • Territory Sales Manager

    Schneider Electric
    2019.08-2021.06(2 years)
    • Managed a team of 4 sales professionals for the Southern California market, monitored their performance and provided effective training and feedback to help each reach their respective targets. • Measured key performance indicators, tracking weekly and quarterly volume and revenue figures to meet targets. • Exceeded Sales target by 12% over Quota and 120% YoY in 2020. • Gained 3.62% market share in Riverside, CA by taking on a challenging account and growing it by 159% in 2020. Riverside had a sales volume over $45M. • Designed and won jobs over $10M for Amazon logistics center. • Hired, Trained, and developed new sales team in products, tools and processes, negotiations, selling techniques, and company procedures. • Led the one voice team for the west region which simplifies and builds awareness of the company initiatives for the employees, collects employee feedback and drives it up to leadership. • Forecasted product sales and achieved quarterly and annual sales objectives.
  • District Sales Development Manager

    Schneider Electric
    2017.11-2019.08(2 years)
    • Responsible for managing the corporate relationship with Graybar Electric, CA. The California district is comprised of 22 branches with $70M in total sales. This includes the commercial and Industrial division. • Exceeded sales target and grew the Graybar CA District by 18% in 2018 vs prior year. • Developed Strategic plans at corporate level and local level to ensure market growth. • Managed and implemented corporate initiatives at the district level. • Went above and beyond the regular job tasks and created new strategic plans for market growth. • Reported and discussed financial targets and current status with district VP and directors for both companies. This included monthly and quarterly meetings to discuss growth strategies and any hurdles that needed to overcome. • Designed and updated the electrical switch gear for Graybars 250,000 sq ft. warehouse to have Schneider Electrics Ecostruxure platform. This consists of upgrading to smart breakers and panels with connected software in order to push live streaming data on the cloud. • Worked with various departments within Schneider like services, industrial, commercial, sales, marketing, finance, pricing to ensure growth and smooth transition between the two companies. • Created specific reports using Sales force and Tableau to analyze financial breakdowns, data, and hit rate.
  • Sales Manager

    Sonepar USA
    2013.05-2017.11(5 years)
    • Led the Project packaging department for the San Diego/LA County. • Quoted and bid over $100 Million of Electrical distribution projects. • Sold over $30 Million of electrical distribution equipment 2013-2017. • Started relationship with new accounts which resulted in sales over $13 Million. • Managed projects over $10 Million 2013-2016. • Managed channel relationships with various electrical manufacturers like GE and Eaton. • Sold Industrial products as a Rep for ABB, G&W, and Myers Power Products. • Sold over $15 Million in medium and high voltage ABB, G&W, and Myers Power Products. • Heavily focused on complex Water/Waste Water, traction, and government projects. • Worked on various design build projects with engineering firms and provided value engineering proposals.
  • Sales Engineer

    General Electric Company
    2008.11-2013.05(5 years)
    • Sold over $2.5 million of GE electrical distribution equipment 2011-2012 exceeded requirement >25%) Value-engineered the electrical distribution system on High Rise buildings and apartment complex to simplify and improve the design and provide cost savings, resulting in >$1 million contracts. • Sold integrated solutions to the healthcare, government, K-12, universities, retail, and commercial real estate markets. • Developed and managed channel relationships and implemented various strategies to grow business at those accounts. • Led the district sales team to improve teamwork, establish go-to- market strategy, increase hit rate and market share. • Negotiated pricing for each project with market awareness to increase volume and product profitability. • Led the district sales team in collecting, analyzing data and working with pricing team for small projects, resulting in gaining market share >20%. • Grew new accounts which resulted in sales over $1 Million. • Trained and mentored account managers in technical product knowledge and sales strategy.
  • Commercial Leadership Program Associate

    General Electric Company
    2007.06-2008.11(a year)
    • Completed the GE Commercial Leadership Program, post-graduate assignment in sales, marketing, and operations. • Managed $4 million of medium and large electrical distribution system projects of varying technical complexity for the district. • Oversaw each project's Bill of Materials, customer and factory coordination, and order through delivery operations. • Refined the district market strategy to improve bid follow up efficiency and increase hit- rate percentage.

Educational experience

  • California Polytechnic University, California

    Electrical Engineering
    2004.01-2007.01(3 years)
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