Lead and direct regional sales operations across Dodoma, Singida, and Iringa from the Kibaigwa branch, spearheading Mahindra tractor market expansion and accelerating revenue growth. Provide strategic leadership to a cross-functional team of sales representatives and branch administrators, driving disciplined execution, market penetration, and consistent achievement of aggressive sales targets. Strengthen territory coverage through data- driven planning and proactive prospecting while enhancing customer engagement, dealer relationships, and brand visibility to secure sustainable competitive advantage. Accomplishments: • Delivered consistent year on year sales growth across Dodoma, Singida, and Iringa, surpassing regional revenue targets. • Expanded Mahindra tractor market share by penetrating new districts and securing strategic key accounts. • Planned and executed high impact tractor demonstrations (field demos) that generated qualified leads and accelerated conversion rates. • Organized and led farmer field days and roadshows, strengthening brand visibility and driving direct sales opportunities. • Increased territory coverage through structured route planning, proactive prospecting, and targeted market activation. • Built, coached, and supervised a high-performing sales team, improving productivity and overall target achievement. • Strengthened customer relationships through consultative selling and coordinated after-sales support, improving retention and referrals. • Improved sales pipeline management and forecasting accuracy, supporting better inventory control and faster stock movement. • Revitalized underperforming territories through competitive positioning, tactical promotions, and aggressive follow-ups.

. August 2021 – February 202 Leads regional sales by expanding and retaining the customer base while building high-performing teams through strategic recruitment, training, and coaching, driving consistent revenue growth and operational excellence.” Accomplishments: • Delivered exceptional customer service while preparing detailed monthly updates for direct reporting. • Built and maintained professional relationships with customers and vendors to enhance trust and collaboration. • Prospected new clients, generating leads and business opportunities across diverse market segments. • Traveled to meet customers and prospects; represented the company at trade shows, seminars, and internal sales meetings. • Analyzed sales data to develop and implement strategies that consistently increased revenue. • Maintained accurate records of sales calls and follow-ups using the company’s approved SAGE system.

Directed retail sales channel development and drove achievement of subscriber growth and revenue targets, leading a high-performing team of 2 Managers and 12 sales professionals. Spearheaded strategic market expansion initiatives, optimized channel performance, and implemented results-focused sales strategies that strengthened market penetration and consistently delivered measurable revenue growth. Accomplishment: • Increased quarterly sales by 20% by executing targeted merchandising strategies, optimizing product placement, and leading a high-performing sales team. • Reduced inventory losses by 30% through structured inventory management, routine audits, and implementation of loss-prevention practices in agricultural products and machinery. • Enhanced farmer and client satisfaction by 15% by designing and delivering staff training programs focused on agronomy knowledge, machinery usage, and exceptional customer service. • Expanded market share and accelerated revenue growth by identifying new farm clients, implementing proactive acquisition strategies, and improving retention of key agricultural accounts. • Strengthened farmer loyalty and repeat business by cultivating strong client relationships, providing after- sales support, and implementing targeted follow-up engagement initiatives.

Engages customers throughout the entire sales process, expertly identifying their needs and presenting tailored solutions while ensuring a seamless, positive experience from start to finish. Builds strong, lasting relationships, expands the customer base, and drives revenue growth by combining strategic prospecting, persuasive communication, and exceptional service. Demonstrates unwavering commitment to achieving sales targets, launching new products, and outperforming competitors, consistently delivering measurable results and fostering long-term loyalty. Accomplishments: • Implemented CRM and Salesforce systems, optimizing customer tracking and boosting sales by 21%, while improving team efficiency and follow-up accuracy. • Closed deals with 18 high-value clients in 2018, driving TZS 500M in revenue and expanding market share in competitive segments. • Consistently ranked as top performer, exceeding quarterly activity targets by 15–20% through strategic planning, proactive outreach, and relentless execution. • Designed and executed a comprehensive prospect engagement program, increasing customer interactions by 50% and accelerating pipeline conversion. • Forged and nurtured long-term client relationships, leveraging consultative selling and personalized solutions to enhance loyalty and repeat business. • Launched new products successfully, often securing sight-unseen sales and penetrating previously untapped market segments. • Demonstrated unwavering commitment to results, combining data-driven strategies, market insights, and leadership to drive sustainable revenue growth.