• Collaborated with B2B SaaS partners such as ByteDance, Tencent, and Kesci in digital marketing field to call on government to release public data and achieved phased success of obtaining data merchant certification in key Chinese cities, for example, Shenzhen, Suzhou, and Shaoxing. • Revamped and streamlined company’s business offerings after in-depths interviews with employees across various levels. By strategic permutations of different functions, 3 viable and profitable marketing services were devised and put into operation, generated 180 % revenue growth within 8 months. • Designed and crafted a bespoke visual identity aligns with company‘s vision and mission, which encompass logo design, color selection, layout format, etc., professionalizing external communications and fueling the growth of brand equity.

• Spearheaded a $200K urgent market research project for a Japanese client amidst staffing shortages and tight deadline, and managed to deliver a satisfactory report exceeding expectation within the allotted time, leading to long-term strategic partnership with the client. • Analyzed client’s sales data over 2 years across 7 provinces through 3 distinct analytical perspectives to identify the root cause of market share loss, followed by the co-creation of sales strategy, contributing to clients’ swift resurgence in reclaiming the No.1 market share. • Secured 4 market research project contracts through rounds of competitive bidding process within 5 weeks in a team of 3, amassed a total revenue of $2M for the company.