Chase(Xi) Chen
Publishing Director & US Site Manager@Lilith Games
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Summary
Publishing Director. Strategic video games operation and publishing leader with a proven track record in launching and scaling global gaming brands, including AFK Journey, Fortnite, Warhammer 40K: Darktide, and Call of Duty Mobile. Owned full-funnel performance across brand marketing, influencer campaigns, creator programs, social media, community management, IP collabs, PR, paid media, game shows, and event production. Skilled in managing cross-functional teams, leveraging data insights, and forging high-impact partnerships.
Work experience
Publishing Director & US Site Manager
Lilith Games2023.10-Current(3 years)Senior Game Product Manager
腾讯游戏2021.03-2023.10(3 years)Senior Game Operation Manager
腾讯游戏2019.09-2021.03(2 years)Product Manager - Live Ops
腾讯游戏2018.12-2020.06(2 years)Gaming Products Management Traniee 西行者培训项目
腾讯游戏2018.07-2018.12(6 months)Product Marketing Specialist
Lionsgate2017.09-2018.04(8 months)Marketing Intern
Lilith Games2017.05-2017.08(4 months)Production Intern
湖南电广传媒股份有限公司2014.05-2014.10(6 months)
Educational experience
University of Southern California
Master, Communication Managment2016.01-2018.01(2 years)Sun Yat-sen University
交流 Exchange, 新闻 Journalism2013.01-2014.01(a year)
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