Arif Butt
MaleSales OperationsLive in KoreaNationality Pakistan
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Summary
Experienced Projects Executive | APAC Contact Center Operations | Excellence in Customer Satisfaction & Operational Efficiency
With over 18 years of experience in APAC contact center operations, I specialize in elevating customer satisfaction, operational efficiency, and scalable growth. My career spans e-commerce, telecom, finance, and social media, where I consistently drive performance through strategic vision, data-driven insights, and a commitment to excellence.
As Manager of Customer Retention and User Growth at GmoneyTrans, I leverage AI-driven analytics and Salesforce CRM to enhance engagement, personalize experiences, and boost loyalty. This focus on data-backed strategies has significantly increased customer retention and satisfaction, creating measurable value.
At Transcosmos Malaysia, I expanded project scope from 80 to 1200 and implemented quality frameworks and resource optimization that streamlined operations, reduced costs, and elevated service levels. Leading with innovation, I utilized AI and process automation with tools like, Sales force, Powe BI JIRA and Tableau to drive efficiencies, achieving sustained client satisfaction. Additionally, I manage the complete employee lifecycle—from hiring to retention—ensuring alignment with client needs and organizational goals.
Key Achievements:
Operational Excellence: Achieved streamlined processes and 15% cost savings through quality frameworks and resource optimization.
Project & Client Growth: Scaled projects from 80 to 1200 while enhancing client engagement and satisfaction. 12 Million Yearly's Revenue sustained.
Employee Satisfaction & Growth Improved 3.3 to 4.4 out of 5 by aligning lifecycle management with business expectations.
Tools & Technical Skills:
Project & CRM Tools: Salesforce, JIRA,
Data & Analytics: Tableau, Power BI, Google Analytics
Process Improvement & Automation:
Core Competencies: Project Planning, Client Engagement, Employee Lifecycle Management
Through a focus on operational excellence,
I empower businesses to grow rapidly, exceed client expectations, and achieve sustainable success in a globally connected market.
Work experience
Manager Customer Retention and user Growth
GmoneyTrans
2024.08-2024.12(5 months)
Manager Customer Retention and user Growth
GmoneyTrans · Full-timeGmoneyTrans · Full-time
Aug 2024 - Dec 2024 · 5 mosAug 2024 to Dec 2024 · 5 mos
Seoul, South Korea · On-siteSeoul, South Korea · On-site
Manager, Customer Retention and User Growth
As the Manager of Customer Retention and User Growth, I play a strategic role in driving user engagement, reducing churn, and increasing customer lifetime value. My primary focus is on understanding customer needs and building long-term loyalty through effective retention strategies. Here’s a snapshot of what I do:
Retention Strategy Development: I create and execute strategies that enhance user engagement and build loyalty, optimizing for long-term growth.
Data-Driven Insights: Using customer data, I identify trends and behaviors to personalize and target retention initiatives, ensuring campaigns resonate with our audience.
Customer Journey Optimization: I analyze each stage of the customer journey to design a seamless and engaging user experience, improving satisfaction and retention.
Cross-Functional Collaboration: Partnering with marketing, product, and customer service teams, I implement cross-channel campaigns (email, SMS, in-app) that increase customer engagement and foster loyalty.
Performance Monitoring: I track key performance metrics, such as customer churn and engagement rates, and make data-informed adjustments to optimize our retention efforts.
Growth Initiatives: By working closely with product teams, I prioritize customer-centric features that drive satisfaction, leading to stronger user retention and growth.
My role combines strategic planning, data analysis, and a customer-focused approach to ensure our users feel valued and engaged, positioning our company for sustained growth.
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