Work experience

• Trend Analyst

  Big Department Store

  2024.10-2025.09

  (a year)

  • Developed an automated system for selecting and sorting products based on demand analysis, seasonality, and customer behavior, which reduced the time required to process the product range by 40%. • Forecasted sales by product category using historical data and external factors (weather, holidays, and marketing campaigns), achieving an accuracy rate of 87%.
• Leading Analyst of the Department of Business Modeling and Analysis of the Financial Analytics Department of the retail business

  Sinara Bank

  2023.08-2023.10

  (3 months)

  · Conducted an analysis of the bank offices. · Conducted an analysis of the effectiveness of investments in network offices, gave appropriate recommendations for further work with key cities. 30 contracts were reviewed.
• Tracker

  We Invest

  2023.08-2023.10

  (3 months)

  New York, USA
• Intern of sales department

  JTI Russia

  2022.10-2023.05

  (8 months)

  · Conducted an analysis of the employee motivation system and developed a convenient tool for tracking progress. The implementation rate of the tool is 91%. The percentage of KPI tasks completed increased from 30% to 50%. · Conducted an analysis of the effectiveness of investments in network clients, gave appropriate recommendations for further work with key networks. 5 contracts were reviewed.
• Founder

  PortoViaggio (start-up)

  2022.03-2022.08

  (6 months)

  · Based on market analysis, I developed the idea of a service: Blablacar for parcels. · Was selected from 300 participants and won a grant to complete the business accelerator: Business School of Genoa. The accelerator was organized by Genoa University in conjunction with Georgetown University, Washington. · After a month of working on the project (Italian market research, competitor analysis, building a business model), presented her project in front of 60 investors. I won the opportunity to pass the business accelerator in Copenhagen for free.
• Co-founder

  RentaFit (rentafit.ru)

  2020.08-2022.04

  (2 years)

  · Developed the concept of a fitness room safe during COVID-19 (without contact with strangers). · Managed such processes as: logo creation, website development, creating content for social networks, launching ads. · At the moment, the workload of the hall is more than 80% autumn/ winter and more than 50% spring / summer.

Projects

• Russian Scales

  Marketing specialist

  2023.09-2024.12

  (a year)

  • Agreed an order to develop a marketing strategy for the company as a case for a thesis. • Together with the team, we analyzed the market of high-precision weighing equipment, developed a strategy for market promotion. • The company plans to apply the strategy from September 2023.

Educational experience

• HSE University

  Data Science

  2019.09-2023.07

  (4 years)

  Bachelor of International Business and Management. GPA: 7.8/10 Sep 2019 – June 2023 Minor: Data Science

Languages