Andrew McGregor

Ikarao ANZ Partner manager@Ikarao | Brand Advocate Ambassador Australia New Zealand@Soundtrack Your Brand | WiiM Partner Manager Australia WiiM@WiiM | Partner Manager Aust Airpulse@Airpulse Pro & STAX
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Summary

Partnering global brands with Oceania partners | Hi-Fi, AV, CI Residential, CI Commercial, Audio Visual, ProAV IT, Education, Esports, CE, B2C, B2B | AUSTRALIA, ANZ, US, UK, EU, APAC | WiiM, Soundtrack your brand, Jamo. At the heart of Australia's thriving Hi-Fi sector, my mission with WiiM is to revolutionize the audio and smart home experience. With over a decade and a half in brand development, my journey has been framed by a relentless pursuit of innovation in audio technology and sophisticated market strategies. My expertise in product marketing and key account management has been instrumental in fostering strategic partnerships and expanding product reach in the Australian market. In collaboration with our team, we have successfully introduced cutting-edge audio solutions, earning accolades like the Red Dot Design Award, and have furthered the growth of WiiM's universally compatible smart home products.

Work experience

  • Ikarao ANZ Partner manager

    Ikarao
    2024.12-Current(2 years)
  • Brand Advocate Ambassador Australia New Zealand

    Soundtrack Your Brand
    2024.04-Current(2 years)
  • WiiM Partner Manager Australia WiiM

    WiiM
    2023.10-Current(3 years)
  • Partner Manager Aust Airpulse

    Airpulse Pro & STAX
    2023.08-Current(3 years)
  • Product Manager

    TrakRacer.com
    2022.05-2023.04(a year)
  • Consultant

    AM Consulting Oceania
    2012.09-2022.05(10 years)
  • Product Manager

    Multimedia Technology
    2014.04-2022.03(8 years)
  • Strategic Brands Business Unit Manager | ProAV Solutions | Exclusive Brands

    Multimedia Technology
    2020.01-2022.02(2 years)
  • Marketing Manager

    Multimedia Technology
    2017.02-2019.03(2 years)
  • Regional Business Manager

    Autosmart Australia
    2013.01-2014.04(a year)
  • ANZ National Retail manager

    Altech Computers
    2012.01-2012.12(a year)
  • Brand manager

    Ban Leong Technologies Limited
    2008.06-2011.07(3 years)
  • Product manager

    Travroute Australia
    2006.01-2008.06(2 years)

Educational experience

  • Developing brands for 20+ years

    2004.01-2024.01(20 years)
  • University of Melbourne

    Bachelor of Commerce, Marketing/Marketing Management, General
    2004.01-2006.01(2 years)
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