Alex Chou
Head of User Acquisition + Marketing@Playco
MaleMarketing DirectorLive in United StatesNationality
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Summary
Growth | Performance Marketing | User Acquisition. An accomplished Marketing Leader with extensive experience in the gaming industry, adept at driving innovative and impactful marketing strategies. Proven success in managing diverse portfolios of games and delivering groundbreaking campaigns that resonate with global audiences.
Work experience
Head of User Acquisition + Marketing
Playco2024.01-Current(3 years)Head of Paid Media, Growth Marketing | Prime Gaming
Amazon2022.01-2024.01(2 years)Head of Performance Marketing | Mobile
Square Enix2020.01-2022.01(2 years)User Acquisition Growth Lead
Behaviour Interactive2020.01-2020.01User Acquisition Manager
Hothead Games2018.01-2020.01(2 years)Affiliate Marketing Manager
Oasis Ads Media2016.01-2018.01(2 years)National Sales Executive
Elavon, Inc.2015.01-2016.01(a year)Sales Consultant
4AEGIS Inc.2014.01-2015.01(a year)
Languages
Chinese (Mandarin)
Fluent
English
Native
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